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Buy & Sell Prudential Financial Inc (PRU) – Prudential Financial Inc Price Today

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Aura AI Summary

Prudential Financial (PRU) trades at $94.21, down 0.15% on the day, with a bearish technical signal and mixed sentiment. The stock shows attractive valuation with a P/E of 9.43 and P/S of 0.55, while recent earnings beat expectations in two of the last three quarters. However, news of a sales suspension extension in Japan has pressured the stock, contributing to a 6% drop reported on April 21, 2026.
The outlook is cautious; while fundamentals remain solid with a 5.87% net margin and 11.72% ROE, near-term headwinds from Japan operations and bearish technicals suggest limited upside. The consensus price target of $101.75 implies modest potential, but investors should weigh operational risks against valuation appeal.
Read full analysis

Key Stats

  • Market Cap
    $32.77B
  • Sector
    Financials
  • 3M Drawdown
    -17.65%
  • Enterprise Value
    $54.31B
  • Dividend Yield
    5.78%
  • Typical Hold Time
    131 days
$95.59
52W Low: $92
13 Mar 2026
52W High: $118.72
08 Jan 2026

Prudential Financial Inc (PRU) is currently valued at a market capitalization of $32.77B, with an enterprise value of $54.31B. Over the past 52 weeks, Prudential Financial Inc has traded between a low of $92 and a high of $118.72, highlighting its annual price range. Over the past three months, Prudential Financial Inc has recorded a drawdown of -17.65%, reflecting recent price volatility. Prudential Financial Inc offers a dividend yield of 5.78%, with the most recent dividend of $1.40 paid on 17 Feb 26. On average, investors hold Prudential Financial Inc for approximately 131 days, indicating typical investor behavior on the platform.

About Prudential Financial Inc

Prudential Financial is a large, diversified insurance company offering annuities, life insurance, retirement plan services, and asset management products. While it operates in a number of countries, the vast majority of revenue is generated in the United States and Japan. The company's investment management business, PGIM, contributes approximately 15% of its earnings and has over $1.5 trillion in assets under management. The U.S. businesses are responsible for about 45% of earnings and can be classified into Institutional Retirement Strategies, Individual Retirement Strategies, Group Insurance, Individual Life Insurance, and Assurance IQ. Finally, the international business segment of the company contributes approximately 40% of earnings with a strong market position in Japan.


Technical Indicators
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Overall Summary
Bearish (4)Neutral (10)Bullish (13)

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Key Stats

  • Market Cap
    $32.77B
  • Sector
    Financials
  • 3M Drawdown
    -17.65%
  • Enterprise Value
    $54.31B
  • Dividend Yield
    5.78%
  • Typical Hold Time
    131 days
$95.59
52W Low: $92
13 Mar 2026
52W High: $118.72
08 Jan 2026

Prudential Financial Inc (PRU) is currently valued at a market capitalization of $32.77B, with an enterprise value of $54.31B. Over the past 52 weeks, Prudential Financial Inc has traded between a low of $92 and a high of $118.72, highlighting its annual price range. Over the past three months, Prudential Financial Inc has recorded a drawdown of -17.65%, reflecting recent price volatility. Prudential Financial Inc offers a dividend yield of 5.78%, with the most recent dividend of $1.40 paid on 17 Feb 26. On average, investors hold Prudential Financial Inc for approximately 131 days, indicating typical investor behavior on the platform.

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