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Buy & Sell PepsiCo, Inc. (PEP) – PepsiCo, Inc. Price Today

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Aura AI Summary

PepsiCo (PEP) trades at $154.92, down 1.31% on the day, with a bearish technical signal and neutral oscillators. The stock faces pressure from recent news of price cuts on snacks like Doritos after consumer pushback, yet fundamentals show consistent earnings beats, a 9.15% net margin, and a 4% dividend yield. Revenue growth is modest, with 2025 sales at $93.93B, while debt levels have crept up to 45.85% of assets.
The outlook is mixed: analyst consensus targets $172.67 (11% upside) with a 'Hold' bias, but price sensitivity in the snacks segment and high valuation multiples (P/E 24.14) pose risks. Earnings due next week are key; a beat could reignite momentum, though competitive and macro pressures linger.
Read full analysis

Key Stats

  • Market Cap
    $210.20B
  • Sector
    Consumer Staples
  • 3M Drawdown
    -11.97%
  • Enterprise Value
    $252.10B
  • Dividend Yield
    3.7%
  • Trading Activity
    100% Buy | 0% Sell
  • Typical Hold Time
    107 days
$153.7
52W Low: $128.05
25 Jun 2025
52W High: $170.44
06 Feb 2026

PepsiCo, Inc. (PEP) is currently valued at a market capitalization of $210.20B, with an enterprise value of $252.10B. Over the past 52 weeks, PepsiCo, Inc. has traded between a low of $128.05 and a high of $170.44, highlighting its annual price range. Over the past three months, PepsiCo, Inc. has recorded a drawdown of -11.97%, reflecting recent price volatility. PepsiCo, Inc. offers a dividend yield of 3.7%, with the most recent dividend of $1.42 paid on 06 Mar 26. On average, investors hold PepsiCo, Inc. for approximately 107 days, indicating typical investor behavior on the platform.

About PepsiCo, Inc.

PepsiCo is one of the largest food and beverage companies globally. It makes, markets, and sells a slew of brands across the beverage and snack categories, including Pepsi, Mountain Dew, Gatorade, Doritos, Lays, and Ruffles. The firm uses a largely integrated go-to-market model, though it does leverage third-party bottlers, contract manufacturers, and distributors in certain markets. In addition to company-owned trademarks, Pepsi manufactures and distributes other brands through partnerships and joint ventures with companies such as Starbucks. The firm segments its operations into five primary geographies, with North America (comprising Frito-Lay North America, Quaker Foods North America, and North America beverages) constituting around 60% of consolidated revenue.


Technical Indicators
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Overall Summary
Bearish (8)Neutral (11)Bullish (8)

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Key Stats

  • Market Cap
    $210.20B
  • Sector
    Consumer Staples
  • 3M Drawdown
    -11.97%
  • Enterprise Value
    $252.10B
  • Dividend Yield
    3.7%
  • Trading Activity
    100% Buy | 0% Sell
  • Typical Hold Time
    107 days
$153.7
52W Low: $128.05
25 Jun 2025
52W High: $170.44
06 Feb 2026

PepsiCo, Inc. (PEP) is currently valued at a market capitalization of $210.20B, with an enterprise value of $252.10B. Over the past 52 weeks, PepsiCo, Inc. has traded between a low of $128.05 and a high of $170.44, highlighting its annual price range. Over the past three months, PepsiCo, Inc. has recorded a drawdown of -11.97%, reflecting recent price volatility. PepsiCo, Inc. offers a dividend yield of 3.7%, with the most recent dividend of $1.42 paid on 06 Mar 26. On average, investors hold PepsiCo, Inc. for approximately 107 days, indicating typical investor behavior on the platform.

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