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Buy & Sell Dollar General Corp. (DG) – Dollar General Corp. Price Today

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Aura AI Summary

Dollar General (DG) trades at $116.34, down 0.6% on the day, as technical indicators show a bearish trend despite recent earnings beats. The company reported strong quarterly performance with Q2-Q4 2025 EPS exceeding expectations, while fundamentals reveal solid revenue growth to $40.61B in 2025 and improving cash flow. Analyst consensus remains bullish with a $149.67 price target, though profit margins have compressed from 7.01% in 2022 to 2.77% in 2025.
DG offers value appeal with low P/S (0.6) and reasonable P/E (17.0), supported by dominant rural retail presence and AI-driven advertising expansion. Key risks include margin pressure from inflation and competition, while institutional sentiment appears mixed with recent position adjustments. The stock presents a contrarian opportunity if operational improvements sustain.
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Key Stats

  • Market Cap
    $25.63B
  • Sector
    Consumer Staples
  • 3M Drawdown
    -26.94%
  • Enterprise Value
    $40.21B
  • Dividend Yield
    2.03%
  • Typical Hold Time
    58 days
$117.42
52W Low: $86.85
13 May 2025
52W High: $156.26
27 Feb 2026

Dollar General Corp. (DG) is currently valued at a market capitalization of $25.63B, with an enterprise value of $40.21B. Over the past 52 weeks, Dollar General Corp. has traded between a low of $86.85 and a high of $156.26, highlighting its annual price range. Over the past three months, Dollar General Corp. has recorded a drawdown of -26.94%, reflecting recent price volatility. Dollar General Corp. offers a dividend yield of 2.03%, with the most recent dividend of $0.59 paid on 07 Apr 26. On average, investors hold Dollar General Corp. for approximately 58 days, indicating typical investor behavior on the platform.

About Dollar General Corp.

A leading American discount retailer, Dollar General operates over 18,000 stores in 47 states, selling branded and private-label products across a wide variety of categories. In fiscal 2021, 77% of net sales came from consumables (including paper and cleaning products, packaged and perishable food, tobacco, and health and beauty items), 12% from seasonal merchandise (such as toys, greeting cards, decorations, and gardening supplies), 7% from home products (for example, kitchen supplies, small appliances, and cookware), and 4% from basic apparel. Stores average roughly 7,400 square feet, and about 75% of Dollar General locations are in towns of 20,000 or fewer people. The firm emphasizes value, with most of its items sold at everyday low prices of $5 or less.


Technical Indicators
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Overall Summary
Bearish (5)Neutral (5)Bullish (17)

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Key Stats

  • Market Cap
    $25.63B
  • Sector
    Consumer Staples
  • 3M Drawdown
    -26.94%
  • Enterprise Value
    $40.21B
  • Dividend Yield
    2.03%
  • Typical Hold Time
    58 days
$117.42
52W Low: $86.85
13 May 2025
52W High: $156.26
27 Feb 2026

Dollar General Corp. (DG) is currently valued at a market capitalization of $25.63B, with an enterprise value of $40.21B. Over the past 52 weeks, Dollar General Corp. has traded between a low of $86.85 and a high of $156.26, highlighting its annual price range. Over the past three months, Dollar General Corp. has recorded a drawdown of -26.94%, reflecting recent price volatility. Dollar General Corp. offers a dividend yield of 2.03%, with the most recent dividend of $0.59 paid on 07 Apr 26. On average, investors hold Dollar General Corp. for approximately 58 days, indicating typical investor behavior on the platform.

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