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Study finds Amazon and Walmart AI suppress 'Made in USA' products to favor imports, despite consumer demand.

Market News
31 Jul 2026
Forbes
View Source
Bearish
pluang ai news

A Columbia Law School study reveals that Amazon and Walmart intentionally suppress search results for "Made in USA" products using their AI shopping agents, favoring imported goods instead. Despite over 80% of Americans preferring domestic products for economic and job reasons, these retailers' AI systems mislabel or hide American-made items and allow fraudulent origin claims. The AI agents themselves admit this is a deliberate business decision, not a technical issue. The report calls for stronger regulatory action and potential legal accountability to address this widespread problem and better support American manufacturers and consumers.

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