Harley-Davidson Q1 2026 sales rise 8% globally, EPS falls to $0.22 amid restructuring costs.

Harley-Davidson reported an 8% increase in global retail motorcycle sales in Q1 2026, driven by a 14% rise in North America. Despite higher sales, revenue declined 12% to $1.1 billion and diluted EPS dropped 79% to $0.22 due to restructuring costs and lower financial services income. The company reduced dealer inventories by 22% and remains focused on its new growth strategy, Back to the Bricks. Harley-Davidson reaffirmed its 2026 guidance, expecting stable retail sales and improved operating income margins.