PepsiCo, Inc. vs Williams-Sonoma, Inc. — how do they compare? PepsiCo, Inc. trades at $125.97 (market cap $174.89B), while Williams-Sonoma, Inc. trades at $241.78 (market cap $28.15B). The key difference: PepsiCo, Inc. is far larger — about 6.2× Williams-Sonoma, Inc.'s market cap, and PepsiCo, Inc. pays the higher dividend (4.61%). Which is the better fit depends on your goals — on Pluang, investors hold PepsiCo, Inc. for 107 Days and Williams-Sonoma, Inc. for 59 Days on average.
| PEP | WSM | |
|---|---|---|
Market Cap | $174.89B | $28.15B |
Volume | 23,968,864 | 1,351,262 |
Sector | Consumer Staples | Consumer Cyclical |
52-Week High | $170.44 | $251.81 |
52-Week Low | $123.64 | $168.64 |
Typical Hold Time | 107 Days | 59 Days |
Enterprise Value | $215.61B | $28.65B |
Dividend Yield | 4.61% | 1.27% |
Signals from Pluang's Aura AI — not financial advice
PepsiCo (PEP) trades at $128.88, up 4.24% with strong earnings momentum as the company has beaten EPS estimates for four consecutive quarters. The stock shows bearish technical signals but maintains solid fundamentals with 10.78% net income margin and 51.59% ROE. Recent news highlights price adjustments for snack products and sponsorship changes, while analysts maintain a consensus price target of $146.77 representing 13.9% upside potential from current levels.
PepsiCo presents a mixed investment case with strong profitability metrics and consistent earnings beats offset by bearish technical indicators and margin pressure from recent price cuts. The company's stable cash flow generation and dividend payments provide downside protection, though competitive pressures and consumer resistance to higher prices remain key risks. Wall Street sentiment leans cautious with 67.4% hold ratings.
Williams-Sonoma (WSM) trades at $239.00, down 0.61% on the day, near its pivot point of $239 with bullish moving average signals. The company demonstrates strong profitability with a 14.73% net income margin and 54.96% ROE, supported by three consecutive quarterly earnings beats. Recent news highlights market share gains and margin expansion through reduced discounting, with a new Pottery Barn collaboration and store openings fueling growth.
The outlook remains positive with a consensus price target of $246.31 offering 3% upside, though risks include housing market sensitivity and high valuation multiples. Earnings growth and disciplined cost control position WSM for continued outperformance, but investors should monitor competitive pressures and macroeconomic headwinds affecting consumer spending.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
PepsiCo is one of the largest food and beverage companies globally. It makes, markets, and sells a slew of brands across the beverage and snack categories, including Pepsi, Mountain Dew, Gatorade, Doritos, Lays, and Ruffles. The firm uses a largely integrated go-to-market model, though it does leverage third-party bottlers, contract manufacturers, and distributors in certain markets. In addition to company-owned trademarks, Pepsi manufactures and distributes other brands through partnerships and joint ventures with companies such as Starbucks. The firm segments its operations into five primary geographies, with North America (comprising Frito-Lay North America, Quaker Foods North America, and North America beverages) constituting around 60% of consolidated revenue.
Read more on PEP →With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
Read more on WSM →