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Compare Apple Inc (AAPL) vs Microsoft (MSFT) Price & Performance

Price performance (Past 24H)

Key statistics

Apple Inc vs Microsoft — how do they compare? Apple Inc trades at $337.36 (market cap $4.98T), while Microsoft trades at $507.43 (market cap $3.83T). The key difference: Apple Inc is the larger of the two by market cap, and Microsoft pays the higher dividend (0.76%). Which is the better fit depends on your goals — on Pluang, investors hold Apple Inc for 143 Days and Microsoft for 141 Days on average.

AAPLMSFT
Market Cap
$4.98T$3.83T
Volume
30,002,50738,193,112
Sector
TechnologyTechnology
52-Week High
$341.07$542.07
52-Week Low
$245.27$352.83
Typical Hold Time
143 Days141 Days
Enterprise Value
$5.00T$3.81T
Dividend Yield
0.32%0.76%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Apple Inc

Apple (AAPL) trades at $341.07, up 1.53% today, with strong technical momentum as the stock approaches its consensus price target of $342.13. The company reported robust earnings beats in recent quarters with Q2 2026 EPS of $2.02 beating expectations of $1.89, while revenue grew to $416.16 billion in 2025. Technical indicators show bullish moving averages but overbought RSI levels, with key resistance at $344.

Apple maintains exceptional profitability with 27.62% net margins and 148.75% ROE, though valuations appear elevated with a P/E of 39.11. Near-term risks include potential Q3 earnings miss concerns and union-related controversies, but long-term AI opportunities through 2.5 billion active devices support growth prospects. Institutional sentiment remains positive with 63% buy ratings.

Microsoft

Microsoft (MSFT) trades at $516.17, up 3.66% with strong bullish technical signals and consistent earnings beats. The company demonstrates robust fundamentals with $281.72B revenue, 40.31% net margin, and positive cash flow trends. Recent news highlights Microsoft's AI leadership and cloud momentum, though concerns about capital expenditures persist. Technical indicators show the stock trading near resistance at $525 with overbought RSI conditions.

Outlook remains positive with 82% analyst buy ratings and $556.42 consensus target, representing 7.8% upside. Key opportunities include AI integration and cloud growth, while risks involve competitive pressures and execution on heavy capital investments. The stock's premium valuation (P/E 28.76) requires sustained growth delivery to justify current levels.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

AAPL
40% Buy60% Sell
Avg holding period · 143 Days
MSFT
48% Buy52% Sell
Avg holding period · 141 Days

Top news

Latest headlines on both assets

About Apple Inc

Apple Inc. designs, manufactures, and markets personal computers and related personal computing and mobile communication devices along with a variety of related software, services, peripherals, and networking solutions. Apple sells its products worldwide through its online stores, its retail stores, its direct sales force, third-party wholesalers, and resellers.

Read more on AAPL →

About Microsoft

Microsoft Corporation develops, manufactures, licenses, sells, and supports software products. The Company offers operating system software, server application software, business and consumer applications software, software development tools, and Internet and intranet software. Microsoft also develops video game consoles and digital music entertainment devices.

Read more on MSFT →