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Buy & Sell Apple Inc (AAPL) – Apple Inc Price Today

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Aura AI Summary

Apple (AAPL) trades at $271.35, up 0.44% today, with a bullish technical signal from moving averages and support near $269. The company has consistently beaten earnings estimates, with Q1 2026 EPS of $2.01 exceeding the $1.95 forecast. Revenue reached $391.04B in 2024, with a net income margin of 27.04%. Recent news highlights Apple's leadership in smartphone shipments and its massive AI user base of 2.5 billion devices.
Outlook remains positive with a consensus price target of $308.25, implying 13.6% upside. Strong cash flow and profitability support growth, but risks include potential earnings misses, union disputes, and regulatory fines. Institutional activity shows mixed signals, with some firms reducing stakes.
Read full analysis

Key Stats

  • Market Cap
    $3.98T
  • Sector
    Technology
  • 3M Drawdown
    -11.35%
  • Enterprise Value
    $4.01T
  • Dividend Yield
    0.38%
  • Trading Activity
    65% Buy | 35% Sell
  • Typical Hold Time
    137 days
$280.25
52W Low: $195.27
23 May 2025
52W High: $286.19
02 Dec 2025

Apple Inc (AAPL) is currently valued at a market capitalization of $3.98T, with an enterprise value of $4.01T. Over the past 52 weeks, Apple Inc has traded between a low of $195.27 and a high of $286.19, highlighting its annual price range. Over the past three months, Apple Inc has recorded a drawdown of -11.35%, reflecting recent price volatility. Apple Inc offers a dividend yield of 0.38%, with the most recent dividend of $0.26 paid on 09 Feb 26. On average, investors hold Apple Inc for approximately 137 days, indicating typical investor behavior on the platform.

About Apple Inc

Apple Inc. designs, manufactures, and markets personal computers and related personal computing and mobile communication devices along with a variety of related software, services, peripherals, and networking solutions. Apple sells its products worldwide through its online stores, its retail stores, its direct sales force, third-party wholesalers, and resellers.


Technical Indicators
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Overall Summary
Bearish (16)Neutral (7)Bullish (4)

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Key Stats

  • Market Cap
    $3.98T
  • Sector
    Technology
  • 3M Drawdown
    -11.35%
  • Enterprise Value
    $4.01T
  • Dividend Yield
    0.38%
  • Trading Activity
    65% Buy | 35% Sell
  • Typical Hold Time
    137 days
$280.25
52W Low: $195.27
23 May 2025
52W High: $286.19
02 Dec 2025

Apple Inc (AAPL) is currently valued at a market capitalization of $3.98T, with an enterprise value of $4.01T. Over the past 52 weeks, Apple Inc has traded between a low of $195.27 and a high of $286.19, highlighting its annual price range. Over the past three months, Apple Inc has recorded a drawdown of -11.35%, reflecting recent price volatility. Apple Inc offers a dividend yield of 0.38%, with the most recent dividend of $0.26 paid on 09 Feb 26. On average, investors hold Apple Inc for approximately 137 days, indicating typical investor behavior on the platform.

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