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Buy & Sell PepsiCo, Inc. (PEP) – PepsiCo, Inc. Price Today

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Aura AI Summary

PepsiCo (PEP) trades at $155.77, showing modest daily gains. The stock presents a mixed technical picture with a bullish moving average signal but neutral oscillators, currently trading near pivot point resistance. Fundamentally, the company maintains strong profitability with a 54.15% gross margin and consistent earnings beats in recent quarters, though revenue growth has moderated. Analyst consensus leans toward Hold with a $172.57 price target, representing approximately 11% upside potential. Recent institutional buying activity and positive dividend-focused media coverage highlight defensive appeal.
PepsiCo offers a defensive investment case with a 3.9% dividend yield and consistent cash generation, supported by activist investor Elliott Management's involvement targeting operational improvements. Key risks include moderating revenue growth, competitive pressures in the snack and beverage sectors, and potential impacts from GLP-1 drug adoption on consumption patterns. The stock trades at reasonable valuations (P/E 25.78, EV/EBITDA 16.2) for a consumer staples leader with strong brand portfolio and global distribution.
Read full analysis

Key Stats

  • Market Cap
    $211.40B
  • Sector
    Consumer Staples
  • 3M Drawdown
    -11.97%
  • Enterprise Value
    $251.77B
  • Dividend Yield
    3.68%
  • Trading Activity
    1% Buy | 99% Sell
  • Typical Hold Time
    107 days
$157.01
52W Low: $128.05
25 Jun 2025
52W High: $170.44
06 Feb 2026

PepsiCo, Inc. (PEP) is currently valued at a market capitalization of $211.40B, with an enterprise value of $251.77B. Over the past 52 weeks, PepsiCo, Inc. has traded between a low of $128.05 and a high of $170.44, highlighting its annual price range. Over the past three months, PepsiCo, Inc. has recorded a drawdown of -11.97%, reflecting recent price volatility. PepsiCo, Inc. offers a dividend yield of 3.68%, with the most recent dividend of $1.42 paid on 06 Mar 26. On average, investors hold PepsiCo, Inc. for approximately 107 days, indicating typical investor behavior on the platform.

About PepsiCo, Inc.

PepsiCo is one of the largest food and beverage companies globally. It makes, markets, and sells a slew of brands across the beverage and snack categories, including Pepsi, Mountain Dew, Gatorade, Doritos, Lays, and Ruffles. The firm uses a largely integrated go-to-market model, though it does leverage third-party bottlers, contract manufacturers, and distributors in certain markets. In addition to company-owned trademarks, Pepsi manufactures and distributes other brands through partnerships and joint ventures with companies such as Starbucks. The firm segments its operations into five primary geographies, with North America (comprising Frito-Lay North America, Quaker Foods North America, and North America beverages) constituting around 60% of consolidated revenue.


Technical Indicators
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Overall Summary
Bearish (4)Neutral (4)Bullish (19)

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Key Stats

  • Market Cap
    $211.40B
  • Sector
    Consumer Staples
  • 3M Drawdown
    -11.97%
  • Enterprise Value
    $251.77B
  • Dividend Yield
    3.68%
  • Trading Activity
    1% Buy | 99% Sell
  • Typical Hold Time
    107 days
$157.01
52W Low: $128.05
25 Jun 2025
52W High: $170.44
06 Feb 2026

PepsiCo, Inc. (PEP) is currently valued at a market capitalization of $211.40B, with an enterprise value of $251.77B. Over the past 52 weeks, PepsiCo, Inc. has traded between a low of $128.05 and a high of $170.44, highlighting its annual price range. Over the past three months, PepsiCo, Inc. has recorded a drawdown of -11.97%, reflecting recent price volatility. PepsiCo, Inc. offers a dividend yield of 3.68%, with the most recent dividend of $1.42 paid on 06 Mar 26. On average, investors hold PepsiCo, Inc. for approximately 107 days, indicating typical investor behavior on the platform.

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