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Salesforce jumps 3% after Bank of America upgrades to Buy with $285 target, citing AI resilience.

Analyst Insights
12 Oct 2026
24/7 Wall Street
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Bullish
Salesforce jumps 3% after Bank of America upgrades to Buy with $285 target, citing AI resilience.

Bank of America upgraded Salesforce stock from Underperform to Buy, raising its price target to $285, arguing that fears of AI disrupting enterprise software were overblown. Salesforce shares rose 3% following the upgrade, despite being down 9% year-to-date. The bank believes large companies will continue using Salesforce's platforms due to their integration with business logic and compliance frameworks. The upcoming quarterly report will be critical to confirm if Salesforce's AI-driven agent products can sustain growth and justify the raised outlook. Meanwhile, ServiceNow also gained 3%, while Palantir remained steady, reflecting varied valuations and growth rates in enterprise software firms.

Salesforce shares are trading at USD 237.00 on Pluang, up 3.43% as of Oct 12, 2026 20:41 WIB, closely matching the article's noted 3% rise after the Bank of America upgrade. ServiceNow also gained ground, rising 3.83% to USD 146.26, while Palantir held steadier with a 1.58% increase to USD 212.36. These movements highlight varied investor responses within the enterprise software sector on Pluang.

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