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Apple CEO says AI will be used meaningfully, not just for show in new products.

Market News
01 Nov 2026, 00:41 WIB
TechCrunch
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Neutral
Apple CEO says AI will be used meaningfully, not just for show in new products.

Apple CEO John Ternus emphasized that the company aims to integrate AI in its products in a way that genuinely benefits users, rather than using AI just for the sake of it. Despite perceptions that Apple has lagged behind in AI, especially with delays in Siri upgrades, Ternus expressed confidence in their current approach. He highlighted that AI should enhance user experience seamlessly, without users needing to distinguish AI from traditional software. Ternus also noted that product creation remains a deeply human process, even as AI evolves.

Apple's stock on Pluang is priced at USD 344.78, down 1.18% in the last day, with a market cap of $5.03 trillion. The platform shows a typical hold time of 145 days and a dividend yield of 0.31%. These figures are current as of Nov 01, 2026, 04:51 WIB.

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