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Apple shares fall 3% as iPhone 18 Pro component orders cut amid weak demand and rising costs

Market News
09 Oct 2026
24/7 Wall Street
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Bearish
Apple shares fall 3% as iPhone 18 Pro component orders cut amid weak demand and rising costs

Apple's stock dropped 3% following reports that it reduced component orders for the iPhone 18 Pro by 15-20% for October due to weaker-than-expected demand and higher memory chip prices. This move impacts Apple and its suppliers like Skyworks, which also saw a stock decline, while Qualcomm and the broader chip sector showed resilience. The order cut raises concerns about premium iPhone demand at higher prices, though Apple's total production outlook remains uncertain as standard models launch later. Investors are advised to watch supplier updates and consider cautious position sizing in Apple shares.

Following the news of Apple's component order cuts, Apple shares on Pluang are down 2.26% at USD 332.71 as of Oct 09, 2026 20:41 WIB, with a typical hold time of 143 days. Skyworks, impacted by the supplier concerns, shows a sharper decline of 7.20% at USD 74.94, while Qualcomm is slightly down 2.28% at USD 172.00, with Pluang order activity favoring buys for both Skyworks and Qualcomm.

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