Prudential Financial Inc vs Direxion NASDAQ 100 Equal Weighted Index Shares — how do they compare? Prudential Financial Inc trades at $118.18 (market cap $40.97B), while Direxion NASDAQ 100 Equal Weighted Index Shares trades at $116.97. The key difference: Prudential Financial Inc pays a 4.75% dividend while Direxion NASDAQ 100 Equal Weighted Index Shares pays none, and Prudential Financial Inc is trading nearer its 52-week high, Direxion NASDAQ 100 Equal Weighted Index Shares nearer its low. Which is the better fit depends on your goals.
| PRU | QQQE | |
|---|---|---|
Market Cap | $40.97B | — |
Sector | Financials | Broad Market / Factor |
52-Week High | $119.07 | $122.72 |
52-Week Low | $92.00 | $96.06 |
Enterprise Value | $68.03B | — |
Dividend Yield | 4.75% | — |
Trailing returns across standard periods
Latest headlines on both assets
Prudential Financial is a large, diversified insurance company offering annuities, life insurance, retirement plan services, and asset management products. While it operates in a number of countries, the vast majority of revenue is generated in the United States and Japan. The company's investment management business, PGIM, contributes approximately 15% of its earnings and has over $1.5 trillion in assets under management. The U.S. businesses are responsible for about 45% of earnings and can be classified into Institutional Retirement Strategies, Individual Retirement Strategies, Group Insurance, Individual Life Insurance, and Assurance IQ. Finally, the international business segment of the company contributes approximately 40% of earnings with a strong market position in Japan.
Read more on PRU →QQQE is an ETF that seeks to track the performance of the NASDAQ-100 Equal Weighted Index. Unlike traditional market-capitalization-weighted indexes, this fund assigns equal weight to each of the 100 non-financial companies in the NASDAQ-100 and rebalances quarterly. This equal-weighting scheme reduces concentration risk in the largest technology companies and increases the fund's exposure to smaller-cap and mid-cap companies within the index, providing a differentiated growth profile.
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