Compare Altria Group Inc (MO) vs Prudential Financial Inc (PRU) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Altria Group Inc vs Prudential Financial Inc — how do they compare? Altria Group Inc trades at $68.15 (market cap $113.83B), while Prudential Financial Inc trades at $117.62 (market cap $41.19B). The key difference: Altria Group Inc is far larger — about 2.8× Prudential Financial Inc's market cap, and Altria Group Inc pays the higher dividend (6.51%). Which is the better fit depends on your goals.
| MO | PRU | |
|---|---|---|
Market Cap | $113.83B | $41.19B |
Sector | Consumer Staples | Financials |
52-Week High | $74.92 | $125.13 |
52-Week Low | $54.72 | $92.00 |
Enterprise Value | $136.04B | $69.96B |
Dividend Yield | 6.51% | 4.69% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
MO trades at $68.18, down 1.02% today, with a bearish technical signal from moving averages but neutral oscillators. The company reported mixed Q2 2026 earnings, beating EPS estimates but missing revenue expectations, and maintains a strong 6.4% dividend yield after its 57th consecutive annual increase. Cash flow from operations remains robust at $9.29 billion for 2025, supporting dividend sustainability despite regulatory headwinds.
Outlook is cautiously optimistic with a consensus price target of $68.50, reflecting Wall Street's buy-heavy ratings. Key risks include ongoing FDA litigation, declining cigarette volumes, and high debt levels. The stock offers income appeal but faces secular challenges in the tobacco industry, requiring careful monitoring of regulatory developments and smoke-free segment growth.
Prudential Financial (PRU) trades at $119.38, down 2.16% today, with a neutral technical signal and bearish moving averages. The stock shows attractive valuation metrics with a P/E of 10.82 and P/S of 0.64, while recent earnings beat expectations in Q1 and Q2 2026. Revenue for 2025 was $60.97B with net income of $3.58B, and the company maintains a solid dividend of $1.40 per share. Recent news highlights participation in investor conferences and new product launches.
The outlook for PRU is mixed; fundamentals are strong with improving profitability and low valuation, but technical indicators and analyst consensus suggest caution. Risks include volatile cash flows and high debt levels. Wall Street sentiment is neutral with a consensus price target of $113.20, below the current price, indicating limited near-term upside potential.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Altria Group Inc
Altria comprises Philip Morris USA, U.S. Smokeless Tobacco, John Middleton, Helix Innovations, and Philip Morris Capital, although the company plans to wind down Philip Morris Capital by the end of 2022. It holds a 10% interest in the world's largest brewer, Anheuser-Busch InBev. Through its tobacco subsidiaries, Altria holds the leading position in cigarettes and smokeless tobacco in the United States and the number-two spot in machine-made cigars. The company's Marlboro brand is the leading cigarette brand in the U.S. with a 43% share in 2020. Altria holds strategic investments in JUUL Labs (35% economic interest) and Cronos (42%).
Read more on MO →About Prudential Financial Inc
Prudential Financial is a large, diversified insurance company offering annuities, life insurance, retirement plan services, and asset management products. While it operates in a number of countries, the vast majority of revenue is generated in the United States and Japan. The company's investment management business, PGIM, contributes approximately 15% of its earnings and has over $1.5 trillion in assets under management. The U.S. businesses are responsible for about 45% of earnings and can be classified into Institutional Retirement Strategies, Individual Retirement Strategies, Group Insurance, Individual Life Insurance, and Assurance IQ. Finally, the international business segment of the company contributes approximately 40% of earnings with a strong market position in Japan.
Read more on PRU →
