ING Groep NV vs Prudential Financial Inc — how do they compare? ING Groep NV trades at $33.15 (market cap $96.81B), while Prudential Financial Inc trades at $114.08 (market cap $38.76B). The key difference: ING Groep NV is far larger — about 2.5× Prudential Financial Inc's market cap, and Prudential Financial Inc pays the higher dividend (4.98%). Which is the better fit depends on your goals — on Pluang, investors hold ING Groep NV for 93 Days and Prudential Financial Inc for 145 Days on average.
| ING | PRU | |
|---|---|---|
Market Cap | $96.81B | $38.76B |
Volume | 2,635,505 | 1,604,078 |
Sector | Financials | Financials |
52-Week High | $37.27 | $125.13 |
52-Week Low | $23.66 | $92.00 |
Typical Hold Time | 93 Days | 145 Days |
Enterprise Value | $236.31B | $67.54B |
Dividend Yield | 3.9% | 4.98% |
Signals from Pluang's Aura AI — not financial advice
ING stock trades at $33.43, down 4.21% with bearish technical signals despite strong fundamentals. The company has beaten earnings estimates for three consecutive quarters with Q2 2026 EPS of $0.79 versus $0.75 expected. Revenue growth remains steady at $22.9B in 2025 with a robust 28.34% net margin. Analyst consensus is strongly bullish with 11 buy ratings and no sell recommendations.
The stock presents a value opportunity with a reasonable P/E of 13.09 and strong profitability metrics, though negative cash flow trends and regulatory challenges in Australia warrant monitoring. Management's raised ROE target above 16% for 2027 signals confidence in continued operational improvement and strategic execution.
Prudential Financial (PRU) trades at $113.53, down slightly by 0.01%. The stock exhibits a bearish technical trend with key support at $110, while fundamentals show a P/E of 10.19 and net income margin of 6.04%. Recent earnings beat expectations in Q1 and Q2 2026, and the company announced a strategic $3 billion capital rotation and $750 million cost savings plan (MarketBeat, 2026-09-17).
The outlook is mixed: valuation appears attractive with low P/E and P/S ratios, and higher interest rates may boost investment income. However, analyst consensus is cautious with a $105.67 price target below current levels, and technical indicators signal bearish pressure. Risks include execution of strategic initiatives and macroeconomic sensitivity.
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The merger of the Dutch postal bank and NN Insurance in 1991 created ING. Through a series of further acquisitions ING build up a global footprint. The 2008 financial crisis forced ING to seek government support--a precondition of which was that ING should separate its banking and insurance activities, which saw ING revert to being solely a bank. ING has market- leading banking operations in the Netherlands and Belgium, and a range of digital banks across Europe and Australia. Its global wholesale banking operation is primarily focused on lending.
Read more on ING →Prudential Financial is a large, diversified insurance company offering annuities, life insurance, retirement plan services, and asset management products. While it operates in a number of countries, the vast majority of revenue is generated in the United States and Japan. The company's investment management business, PGIM, contributes approximately 15% of its earnings and has over $1.5 trillion in assets under management. The U.S. businesses are responsible for about 45% of earnings and can be classified into Institutional Retirement Strategies, Individual Retirement Strategies, Group Insurance, Individual Life Insurance, and Assurance IQ. Finally, the international business segment of the company contributes approximately 40% of earnings with a strong market position in Japan.
Read more on PRU →