Compare Hasbro, Inc. (HAS) vs PepsiCo, Inc. (PEP) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Hasbro, Inc. vs PepsiCo, Inc. — how do they compare? Hasbro, Inc. trades at $89.49 (market cap $11.53B), while PepsiCo, Inc. trades at $135 (market cap $184.89B). The key difference: PepsiCo, Inc. is far larger — about 16× Hasbro, Inc.'s market cap, and PepsiCo, Inc. pays the higher dividend (4.37%). Which is the better fit depends on your goals.
| HAS | PEP | |
|---|---|---|
Market Cap | $11.53B | $184.89B |
Sector | Consumer Cyclical | Consumer Staples |
52-Week High | $105.88 | $170.44 |
52-Week Low | $70.95 | $135.40 |
Enterprise Value | $13.80B | $227.39B |
Dividend Yield | 3.44% | 4.37% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Hasbro (HAS) trades at $81.56, showing minimal daily movement with a 0.01% gain. The stock exhibits a bearish technical signal, with RSI indicating overbought conditions near-term. Fundamentally, the company reported a net loss of -$322.4M in 2025 despite revenue growth to $4.7B, though it has beaten EPS estimates for three consecutive quarters. Recent news highlights upcoming Q2 2026 earnings and new product launches like Blooms by Play-Doh targeting adult consumers.
The outlook remains mixed with analyst consensus leaning bullish (51.5% buy ratings) and a $104.75 price target suggesting 28% upside. Key risks include persistent negative profit margins, high debt levels, and competitive pressures in the toy industry. Earnings performance on July 21 will be critical for near-term direction.
PepsiCo (PEP) trades at $134.61, down 1.83% over 24 hours, with a bearish technical signal from moving averages but neutral oscillators. The company reported revenue of $93.93B in 2025, with net income of $8.24B and a net margin of 10.78%. Recent quarterly earnings have consistently beaten expectations, and the stock offers a dividend yield near 4% with upcoming payments. Analysts maintain a consensus price target of $158.50, suggesting upside potential despite mixed sentiment.
PEP presents a balanced outlook with strong profitability and dividend stability, but faces risks from pricing pressures and volatile cash flows. The current valuation at a P/E of 17.75 is reasonable relative to historical norms, while institutional activity shows mixed positioning. Investors should weigh solid fundamentals against near-term headwinds in consumer spending and competitive dynamics.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Hasbro, Inc.
Hasbro is a branded play company providing children and families around the world with entertainment offerings based on a world-class brand portfolio. From toys and games to television programming, motion pictures, and a licensing program, Hasbro reaches customers by leveraging its well-known brands such as Transformers, Nerf, and Magic: The Gathering. Ownership stakes in Discovery Family, which offers programming around Hasbro brands, and owned production capabilities from Entertainment One help bolster Hasbro's multichannel presence. The firm acquired Entertainment One in 2019, bolting on popular properties like Peppa Pig and PJ Masks, and has plans to tie up with Dungeons & Dragons Beyond in 2022, offering the firm access 10 million digital tabletop players.
Read more on HAS →About PepsiCo, Inc.
PepsiCo is one of the largest food and beverage companies globally. It makes, markets, and sells a slew of brands across the beverage and snack categories, including Pepsi, Mountain Dew, Gatorade, Doritos, Lays, and Ruffles. The firm uses a largely integrated go-to-market model, though it does leverage third-party bottlers, contract manufacturers, and distributors in certain markets. In addition to company-owned trademarks, Pepsi manufactures and distributes other brands through partnerships and joint ventures with companies such as Starbucks. The firm segments its operations into five primary geographies, with North America (comprising Frito-Lay North America, Quaker Foods North America, and North America beverages) constituting around 60% of consolidated revenue.
Read more on PEP →
