Five Below Inc vs PepsiCo, Inc. — how do they compare? Five Below Inc trades at $201.7 (market cap $10.67B), while PepsiCo, Inc. trades at $137.43 (market cap $184.81B). The key difference: PepsiCo, Inc. is far larger — about 17.3× Five Below Inc's market cap, and PepsiCo, Inc. pays a 4.37% dividend while Five Below Inc pays none. Which is the better fit depends on your goals.
| FIVE | PEP | |
|---|---|---|
Market Cap | $10.67B | $184.81B |
Sector | Consumer Staples | Consumer Staples |
52-Week High | $247.71 | $170.44 |
52-Week Low | $131.94 | $135.35 |
Enterprise Value | $11.56B | $227.30B |
Dividend Yield | — | 4.37% |
Signals from Pluang's Aura AI — not financial advice
Five Below (FIVE) trades at $193.11, up 0.82% with a bullish technical signal despite mixed moving averages. The company demonstrates strong growth with revenue reaching $3.88 billion in 2025 and consistent earnings beats, including Q1 2026 EPS of $2.22 beating expectations of $1.77. Valuation metrics show a P/E of 24.34 and P/S of 2.11, while profitability remains solid with 8.67% net margin and 21.13% ROE. Recent news highlights store expansion to 2,000 locations and strategic investments in digital marketing.
FIVE presents a compelling growth story with analyst consensus pointing to 33% upside potential to $252.09 target. The stock benefits from strong institutional support (60% buy ratings) and positive earnings momentum, though investors should monitor competitive pressures in value retail and the sustainability of expansion-driven cash flow patterns. Current technical levels show support at $191 with resistance at $194.
PepsiCo (PEP) trades at $135.45, down 2.2% on the day, with technical indicators showing bearish momentum despite recent earnings beats. The stock faces pressure from consumer resistance to snack price increases, with recent news highlighting price cuts of up to 15% on products like Doritos. Fundamentally, PEP maintains strong profitability with a 10.78% net margin and 51.59% ROE, though 2025 revenue growth slowed to 2.2% year-over-year. Analyst consensus remains positive with a $159.27 price target, representing 17.6% upside potential from current levels.
The investment case balances strong cash flow generation and dividend reliability against volume sensitivity to pricing actions. Near-term performance hinges on Q1 2026 results due next week, where investors will scrutinize North American recovery trends. While valuation appears reasonable at 17.75x P/E, execution risks around price optimization and competitive pressures warrant monitoring. The current technical weakness may present entry opportunities for long-term investors seeking stable consumer staples exposure.
Trailing returns across standard periods
Latest headlines on both assets
Five Below is a value-oriented retailer that operated 1,190 stores in the United States as of the end of fiscal 2021. Catering to teen and preteen consumers, stores feature a wide variety of merchandise, the vast majority of which is priced below $6. The assortment focuses on discretionary items in several categories, particularly leisure (such as sporting goods, toys, and electronics
Read more on FIVE →PepsiCo is one of the largest food and beverage companies globally. It makes, markets, and sells a slew of brands across the beverage and snack categories, including Pepsi, Mountain Dew, Gatorade, Doritos, Lays, and Ruffles. The firm uses a largely integrated go-to-market model, though it does leverage third-party bottlers, contract manufacturers, and distributors in certain markets. In addition to company-owned trademarks, Pepsi manufactures and distributes other brands through partnerships and joint ventures with companies such as Starbucks. The firm segments its operations into five primary geographies, with North America (comprising Frito-Lay North America, Quaker Foods North America, and North America beverages) constituting around 60% of consolidated revenue.
Read more on PEP →