Expedia Group Inc vs Target Corporation — how do they compare? Expedia Group Inc trades at $270 (market cap $32.06B), while Target Corporation trades at $140.5 (market cap $62.81B). The key difference: Target Corporation is the larger of the two by market cap, and Target Corporation pays the higher dividend (3.36%). Which is the better fit depends on your goals.
| EXPE | TGT | |
|---|---|---|
Market Cap | $32.06B | $62.81B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $301.31 | $141.19 |
52-Week Low | $178.06 | $83.68 |
Enterprise Value | $30.97B | $78.11B |
Dividend Yield | 0.66% | 3.36% |
Signals from Pluang's Aura AI — not financial advice
Expedia Group (EXPE) trades at $264.76, down 0.57% on the day, with a bullish technical outlook supported by moving averages. The company shows strong fundamentals with revenue growth to $14.73B in 2025 and consistent earnings beats, including Q1 2026 EPS of $1.96 versus $1.41 expected. Recent developments include a strategic partnership with Allegiant Travel and positive analyst coverage highlighting growth potential. Valuation metrics include a P/E of 23.6 and P/S of 2.29, indicating reasonable pricing relative to peers.
The outlook for EXPE is positive, driven by robust travel demand, strategic initiatives, and a consensus price target of $292.09 implying ~10% upside. Key risks include macroeconomic sensitivity affecting travel spending and competitive pressures. Institutional sentiment is bullish with 45% buy ratings, though investors should monitor execution on growth targets and industry cyclicality.
Target (TGT) trades at $140.69, up 5.02% today, with strong technical momentum indicated by bullish moving averages. Recent earnings beats and a 3.24% net income margin highlight operational resilience, while a P/E of 18.27 and P/S of 0.59 suggest reasonable valuation. Positive news flow notes improving traffic trends from merchandising initiatives, supporting near-term optimism.
The outlook remains balanced with potential upside from execution on merchandising resets and consistent dividend payments, but risks include competitive pressures and margin volatility. Analyst consensus is mixed with a $137 price target slightly below current levels, indicating cautious optimism amid solid fundamentals.
Trailing returns across standard periods
Latest headlines on both assets
Expedia is the world's largest online travel agency by bookings, offering services for lodging (75% of total 2021 sales), air tickets (3%), rental cars, cruises, in-destination, and other (15%), and advertising revenue (7%). Expedia operates a number of branded travel booking sites, including Expedia.com, Hotels.com, Travelocity, Orbitz, Wotif, AirAsia, and Vrbo. It has also expanded into travel media with the acquisition of Trivago. Transaction fees for online bookings account for the bulk of sales and profits.
Read more on EXPE →With 1,926 stores (as of the end of fiscal 2021), Target is a leading American general merchandise retailer, offering a variety of products across several categories, including beauty and household essentials (26% of fiscal 2021 sales), food and beverage (19%), home furnishings and décor (19%), hardlines (18%), and apparel and accessories (17%). Most of Target's stores are large, averaging more than 125,000 square feet. The company has a significant e-commerce presence, deriving around 19% of sales from the channel (up from about 9% in fiscal 2019, before the pandemic). In addition to its namesake stores, Target owns Shipt, an online same-day delivery platform. After it exited Canada in 2015, virtually all of Target's revenue is generated from the United States.
Read more on TGT →