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Compare e l f Beauty Inc (ELF) vs Marriott International Inc (MAR) Price & Performance

e l f Beauty IncTrade
Marriott International Inc Trade

Price performance (Past 24H)

Key statistics

e l f Beauty Inc vs Marriott International Inc — how do they compare? e l f Beauty Inc trades at $95 (market cap $5.62B), while Marriott International Inc trades at $350 (market cap $90.86B). The key difference: Marriott International Inc is far larger — about 16.2× e l f Beauty Inc's market cap, and Marriott International Inc pays a 0.84% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.

ELFMAR
Market Cap
$5.62B$90.86B
Sector
TechnologyConsumer Cyclical
52-Week High
$146.67$402.54
52-Week Low
$49.57$257.97
Enterprise Value
$6.20B$108.17B
Dividend Yield
0.84%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

e l f Beauty Inc

ELF trades at $98.49, up 6.69% in 24 hours, near its 52-week high. The stock exhibits a bullish technical trend with strong support at $93 and resistance at $101. Recent Q2 2026 earnings beat expectations with EPS of $1.75 versus $0.71 expected, driven by 36% revenue growth and the Rhode acquisition. The company raised fiscal 2027 guidance, reflecting robust demand and international expansion.

Outlook remains positive due to consistent sales growth and strategic initiatives, but risks include high valuation (P/E 97.18) and reliance on acquisitions for growth. The stock offers growth potential but faces margin pressure from increased investments and competitive dynamics in the beauty sector.

Marriott International Inc

Marriott International (MAR) trades at $353.91, down 1.6% in the last 24 hours, with a bearish technical signal. The stock shows strong profitability with a net income margin of 9.62% and ROE of 1,446.77%, but faces high valuation ratios like a P/E of 36.64. Recent Q2 2026 earnings beat estimates at $3.19 per share, and the company raised its 2026 outlook, though revenue missed expectations. A quarterly dividend of $0.73 per share was declared, payable on June 30, 2026.

The outlook is mixed: robust fee growth and a record pipeline support upside, but elevated debt and premium valuation pose risks. Analysts are generally positive with a consensus price target of $387.31, though near-term volatility may persist due to macroeconomic headwinds and regional weaknesses in the Middle East.

Returns comparison

Trailing returns across standard periods

About e l f Beauty Inc

e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.

Read more on ELF

About Marriott International Inc

Marriott International Inc. of Maryland is a worldwide operator and franchisor of hotels. The Company franchises lodging facilities and vacation timesharing resorts under various brand names. Marriott also provides services to home and condominium owner associations for projects associated with several of its brands.

Read more on MAR