Deckers Outdoor Corp vs QUALCOMM, Inc. — how do they compare? Deckers Outdoor Corp trades at $93.37 (market cap $13.27B), while QUALCOMM, Inc. trades at $161.82 (market cap $170.28B). The key difference: QUALCOMM, Inc. is far larger — about 12.8× Deckers Outdoor Corp's market cap, and QUALCOMM, Inc. pays a 2.27% dividend while Deckers Outdoor Corp pays none. Which is the better fit depends on your goals.
| DECK | QCOM | |
|---|---|---|
Market Cap | $13.27B | $170.28B |
Sector | Consumer Cyclical | Technology |
52-Week High | $123.91 | $251.10 |
52-Week Low | $79.54 | $124.07 |
Enterprise Value | $12.14B | $177.24B |
Dividend Yield | — | 2.27% |
Signals from Pluang's Aura AI — not financial advice
Deckers Outdoor (DECK) trades at $97.46, down 0.42% with bearish technical signals but strong fundamentals. The company reported consistent earnings beats with Q1 2026 EPS of $0.96 beating expectations of $0.81. Revenue grew to $4.99 billion in 2025 with impressive 18.36% net margin and 42.56% ROE. Analyst consensus remains positive with 45% buy ratings and $122.40 price target, though recent guidance concerns caused a 6% selloff.
DECK offers compelling value with a 13.86 P/E ratio below industry averages, supported by HOKA and UGG brand strength. Key risks include tariff headwinds, brand concentration, and execution challenges. The stock presents a growth opportunity at current levels but faces near-term volatility from macroeconomic pressures and competitive dynamics in the apparel sector.
Qualcomm (QCOM) trades at $167.86, up 4.66% with strong recent earnings performance despite a Q2 2026 miss. The stock shows bullish technical signals with solid fundamentals including $44.28B revenue and 21.01% net margin. Recent news highlights Qualcomm's AI and automotive diversification efforts, though competition from Nvidia's PC chip entry poses challenges. Analyst consensus targets $200.56 with 42.65% buy ratings.
Qualcomm presents a balanced opportunity with strong cash flow generation and strategic diversification into AI/data centers offsetting smartphone market softness. Key risks include margin pressures and intensified competition. The current valuation at 19.18 P/E appears reasonable given growth initiatives, supporting a cautiously optimistic outlook for patient investors.
Trailing returns across standard periods
Latest headlines on both assets
Deckers Outdoor Corp designs and sells casual and performance footwear, apparel, and accessories. Primary brands include UGG, Teva, and Sanuk. The company distributes Most of its products through its wholesale business, but it also has a substantial direct-to-consumer business with its company-owned retail stores and websites. Most sales are in the United States, although the company also has retail stores and distributors throughout Europe, Asia, Canada, and Latin America. Deckers sources its products from independent manufacturers primarily in Asia.
Read more on DECK →Qualcomm develops and licenses wireless technology and designs chips for smartphones. The company's key patents revolve around CDMA and OFDMA technologies, which are standards in wireless communications that are the backbone of all 3G and 4G networks. The firm is a leader in 5G network technology as well. Qualcomm's IP is licensed by virtually all wireless device makers. The firm is also the world's largest wireless chip vendor, supplying nearly every premier handset maker with leading-edge processors. Qualcomm also sells RF-front end modules into smartphones and chips into automotive and Internet of Things markets.
Read more on QCOM →