Compare Crocs, Inc. (CROX) vs Ulta Beauty Inc (ULTA) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Crocs, Inc. vs Ulta Beauty Inc — how do they compare? Crocs, Inc. trades at $114.98 (market cap $5.60B), while Ulta Beauty Inc trades at $570.37 (market cap $24.12B). The key difference: Ulta Beauty Inc is far larger — about 4.3× Crocs, Inc.'s market cap, and Crocs, Inc. is trading nearer its 52-week high, Ulta Beauty Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Crocs, Inc. for 96 Days and Ulta Beauty Inc for 92 Days on average.
| CROX | ULTA | |
|---|---|---|
Market Cap | $5.60B | $24.12B |
Volume | 1,026,773 | 457,598 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $141.19 | $706.82 |
52-Week Low | $73.39 | $450.75 |
Typical Hold Time | 96 Days | 92 Days |
Enterprise Value | $7.12B | $26.43B |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Crocs (CROX) trades at $116.84, up 1.42% with bearish technical signals but strong fundamentals including a low P/E of 10.37 and robust ROE of 42.3%. Recent earnings beats and a $136.78 analyst price target suggest upside potential despite negative net income in 2025. The company maintains solid cash flow generation and brand innovation focus.
The outlook remains positive with earnings momentum and valuation appeal, though risks include consumer spending volatility and HEYDUDE brand integration challenges. Analyst consensus leans bullish with 51% buy ratings, supporting potential recovery from current levels if execution improves.
ULTA stock trades at $570.37, up 4.56% today, reflecting strong momentum after recent earnings beats and raised 2026 guidance. The technical outlook is bullish, with the price near resistance at $572, while fundamentals show robust profitability with a 9.34% net margin and 46.12% ROE. Revenue growth is steady, reaching $11.3B in 2025, though margins face slight pressure. Analyst sentiment is positive, with a consensus price target of $624.93 and 59.57% buy ratings.
The stock presents a compelling growth opportunity supported by e-commerce acceleration and expansion into wellness categories, but risks include promotional pressures, flat store traffic, and margin compression. Execution on raised guidance and omnichannel strategy will be critical for sustaining the rally amid competitive and consumer spending headwinds.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Crocs, Inc.
Crocs Inc is engaged in the design, development, marketing, distribution, and sale of casual lifestyle footwear accessories for men, women, and children. The reportable geographic segments of the company include Americas, Asia pacific, and EMEA.
Read more on CROX →About Ulta Beauty Inc
With more than 1,300 stores and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (43% of 2021 sales), fragrances, skin care, and hair care products (20% of 2021 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.
Read more on ULTA →
