Costco Wholesale Corporation vs PepsiCo, Inc. — how do they compare? Costco Wholesale Corporation trades at $921.4 (market cap $408.78B), while PepsiCo, Inc. trades at $135.84 (market cap $184.87B). The key difference: Costco Wholesale Corporation is far larger — about 2.2× PepsiCo, Inc.'s market cap, and PepsiCo, Inc. pays the higher dividend (4.37%). Which is the better fit depends on your goals.
| COST | PEP | |
|---|---|---|
Market Cap | $408.78B | $184.87B |
Sector | Consumer Staples | Consumer Staples |
52-Week High | $1.09K | $170.44 |
52-Week Low | $849.63 | $133.81 |
Enterprise Value | $396.92B | $227.37B |
Dividend Yield | 0.64% | 4.37% |
Signals from Pluang's Aura AI — not financial advice
COST trades at $926.43, up 1.11% today, with a bearish technical signal but strong fundamentals. Revenue grew to $275.24B in 2025, with net income up to $8.10B, and March 2026 sales surged 11.3% year-over-year (Costco report, April 8, 2026). Valuation ratios are elevated, with a P/E of 46.6, while analyst consensus is bullish with a $1,120 price target. Recent membership fee hikes and institutional buying support growth prospects.
Outlook remains positive due to steady revenue growth and high membership renewal rates, but risks include rich valuations and competitive pressures. The stock offers long-term value if pullbacks occur, with earnings momentum key for upside. Bearish technicals suggest near-term caution, though fundamentals underpin investor confidence.
PepsiCo (PEP) trades at $138.49, up 0.81% with bearish technical signals but strong fundamentals. The stock shows consistent earnings beats with Q2 2026 EPS of $2.20 exceeding expectations. Revenue growth remains steady at $93.93B in 2025, while profit margins improved to 10.78% net income margin. Recent news highlights price adjustments in snack portfolio and institutional accumulation despite technical headwinds.
PepsiCo presents a mixed outlook with strong fundamentals offset by technical weakness. The company's 33% upside to consensus price target of $159.27 offers potential, but investors face risks from consumer pricing sensitivity and competitive pressures. The stock's high ROE (51.59%) and dividend yield near 4% provide defensive characteristics amid market volatility.
Trailing returns across standard periods
Latest headlines on both assets
The leading warehouse club, Costco has 815 stores worldwide (at the end of fiscal 2021), with most sales derived in the United States (72%) and Canada (14%). It sells memberships that allow customers to shop in its warehouses, which feature low prices on a limited product assortment. Costco mainly caters to individual shoppers, but roughly 20% of paid members carry business memberships. Food and sundries accounted for 40% of fiscal 2021 sales, with non-food merchandise 29%, warehouse ancillary and other businesses (such as fuel and pharmacy) nearly 17%, and fresh food 14%. Costco's warehouses average around 146,000 square feet
Read more on COST →PepsiCo is one of the largest food and beverage companies globally. It makes, markets, and sells a slew of brands across the beverage and snack categories, including Pepsi, Mountain Dew, Gatorade, Doritos, Lays, and Ruffles. The firm uses a largely integrated go-to-market model, though it does leverage third-party bottlers, contract manufacturers, and distributors in certain markets. In addition to company-owned trademarks, Pepsi manufactures and distributes other brands through partnerships and joint ventures with companies such as Starbucks. The firm segments its operations into five primary geographies, with North America (comprising Frito-Lay North America, Quaker Foods North America, and North America beverages) constituting around 60% of consolidated revenue.
Read more on PEP →