Compare American Express Co (AXP) vs e l f Beauty Inc (ELF) Price & Performance

American Express CoTrade

e l f Beauty IncTrade

Price performance (Past 24H)

Key statistics

American Express Co vs e l f Beauty Inc — how do they compare? American Express Co trades at $340.9 (market cap $230.15B), while e l f Beauty Inc trades at $94.65 (market cap $5.61B). The key difference: American Express Co is far larger — about 41× e l f Beauty Inc's market cap, and American Express Co pays a 1.11% dividend while e l f Beauty Inc pays none. Which is the better fit depends on your goals.

	AXP	ELF
Market Cap	$230.15B	$5.61B
Sector	Financials	Technology
52-Week High	$384.82	$146.67
52-Week Low	$292.27	$49.57
Dividend Yield	1.11%	—
Enterprise Value	—	$6.19B

View details →View details →

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

American Express Co

American Express (AXP) trades at $338.86, down 0.6% with bearish technical signals despite strong fundamentals. The company reported solid Q2 2026 earnings beat ($4.53 vs $4.41 expected) and maintains robust profitability with 15.07% net margin and 33.97% ROE. Recent news highlights Amex Ventures' AI investments and premium card member experiences, while Berkshire Hathaway's 20% ownership underscores long-term confidence in the business model.

AXP presents a mixed outlook with strong fundamental performance offset by technical weakness. The stock offers 9% upside to consensus price target of $369.42, supported by revenue growth and premium positioning, but faces headwinds from bearish technical indicators and competitive pressure in digital payments. Risk-reward appears balanced near current levels.

e l f Beauty Inc

No Aura AI signal available yet.

Aura AI is an analytical signal, not financial advice — do your own research.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

AXP

Amex Blue Cash Preferred beats Everyday card if you spend over $265 monthly on groceries.Fool - Investing News · 6 hours agoNeutral Amex Ventures invests in Fazeshift to expand AI finance automation beyond accounts receivable.PYMNTS · 20 hours agoBullish American Express offers a high-yield savings account with 3.00% APY and no minimum deposit.Fool - Investing News · 2 days agoBullish View details →

ELF

e.l.f. Beauty posts 30% sales growth but core business declines; debt risk rises amid high ratesSeeking Alpha · 4 hours agoNeutral View details →

About American Express Co

American Express Company is a global payment and travel company. The Company's principal products and services are charge and credit payment card products and travel-related services offered to consumers and businesses around the world.

About e l f Beauty Inc

e.l.f. Beauty is a leading cosmetics company offering high-quality, 100% vegan, and cruelty-free products. It is known for its affordable and prestige-quality makeup and skincare items for a diverse global audience.