Compare Affirm Holdings Inc (AFRM) vs Amplify Cybersecurity ETF (HACK) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Affirm Holdings Inc vs Amplify Cybersecurity ETF — how do they compare? Affirm Holdings Inc trades at $65.66 (market cap $23.00B), while Amplify Cybersecurity ETF trades at $117.72 (market cap $3.30B). The key difference: Affirm Holdings Inc is far larger — about 7× Amplify Cybersecurity ETF's market cap, and Amplify Cybersecurity ETF is trading nearer its 52-week high, Affirm Holdings Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Affirm Holdings Inc for 21 Days and Amplify Cybersecurity ETF for 31 Days on average.
| AFRM | HACK | |
|---|---|---|
Market Cap | $23.00B | $3.30B |
Volume | 4,742,990 | 632,554 |
Sector | Financials | Sector/Thematic |
52-Week High | $85.78 | $133.52 |
52-Week Low | $42.53 | $70.69 |
Typical Hold Time | 21 Days | 31 Days |
Enterprise Value | $30.44B | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
AFRM trades at $65.54, down 0.62% on the day, with a bearish technical signal despite strong fundamental momentum. The company has delivered three consecutive quarterly earnings beats, with Q2 2026 EPS of $4.62 significantly exceeding expectations of $0.35. Revenue growth has accelerated from $1.3B in 2022 to $3.2B in 2025, with the company achieving profitability for the first time in 2025 with net income of $52M.
Analyst consensus remains strongly bullish with 74% buy ratings and a $96.84 price target representing 48% upside potential. Key risks include funding cost pressures and competitive threats in the buy now, pay later space, while recent partnerships with Crate & Barrel and Amazon UK provide growth catalysts.
HACK (Amplify Cybersecurity ETF) trades at $115.29, down 0.5% on the day, with a bearish technical signal from moving averages. The ETF recently hit a 52-week high and has gained 84.96% from its 52-week low of $69.66. Short interest surged 243.1% in September, indicating increased bearish sentiment despite strong cybersecurity demand driven by AI safety concerns.
Cybersecurity remains a top AI play with growing threats fueling sector demand. However, technical weakness and rising short interest suggest near-term caution. The ETF offers diversified exposure to cybersecurity leaders but faces volatility from AI market shifts and valuation concerns.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
Investor sentiment on Pluang
What Pluang investors did over the last 30 days
No sentiment data available yet.
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Affirm Holdings Inc
Affirm Holdings Inc offers a platform for digital and mobile first commerce. It comprises a point-of-sale payment solution for consumers, merchant commerce solutions, and a consumer-focused app. The firm generates its revenue from merchant networks, and through virtual card networks among others. Geographically, it generates a major share of its revenue from the United States.
Read more on AFRM →About Amplify Cybersecurity ETF
HACK provides diversified exposure to the global cybersecurity industry. It invests across the full value chain, including hardware, software, and consulting services, with key holdings in firms like Broadcom, Cisco, and Palo Alto Networks.
Read more on HACK →
