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Buy & Sell Royal Caribbean Cruises Ltd (RCL) – Royal Caribbean Cruises Ltd Price Today

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Aura AI Summary

Royal Caribbean (RCL) trades at $265.84, up 2.08% on the day, as the cruise operator demonstrates strong fundamental recovery with revenue growing from $1.5B in 2021 to $16.5B in 2024 and net income reaching $2.88B. The stock faces a bearish technical signal with key support at $261 and resistance at $269, while analyst consensus remains positive with a $358.73 price target. Recent news highlights geopolitical sensitivity to oil prices and Middle East tensions, though the company benefits from record booking demand and strategic expansion into Europe and Alaska.
RCL presents a compelling recovery story with robust profitability metrics (ROE 48.5%, Net Margin 23.8%) and solid cash flow generation, though elevated debt levels and fuel price volatility pose risks. The stock trades at reasonable valuations (P/E 17.03, EV/EBITDA 13.06) with significant upside to analyst targets, supported by strong institutional buy ratings (47% Buy) despite recent technical weakness.
Read full analysis

Key Stats

  • Market Cap
    $71.30B
  • Sector
    Consumer Cyclical
  • 3M Drawdown
    -25.17%
  • Enterprise Value
    $92.51B
  • Dividend Yield
    1.6%
  • Trading Activity
    8% Buy | 92% Sell
  • Typical Hold Time
    74 days
$260.02
52W Low: $211.97
25 Apr 2025
52W High: $365.84
28 Aug 2025

Royal Caribbean Cruises Ltd (RCL) is currently valued at a market capitalization of $71.30B, with an enterprise value of $92.51B. Over the past 52 weeks, Royal Caribbean Cruises Ltd has traded between a low of $211.97 and a high of $365.84, highlighting its annual price range. Over the past three months, Royal Caribbean Cruises Ltd has recorded a drawdown of -25.17%, reflecting recent price volatility. Royal Caribbean Cruises Ltd offers a dividend yield of 1.6%, with the most recent dividend of $1.50 paid on 06 Mar 26. On average, investors hold Royal Caribbean Cruises Ltd for approximately 74 days, indicating typical investor behavior on the platform.

About Royal Caribbean Cruises Ltd

Royal Caribbean is the world's second-largest cruise company, operating 64 ships across five global and partner brands in the cruise vacation industry, with 10 more ships on order. Brands the company operates include Royal Caribbean International, Celebrity Cruises, and Silversea. The company also has a 50% investment in a joint venture that operates TUI Cruises and Hapag-Lloyd Cruises, allowing it to compete on the basis of innovation, quality of ships and service, variety of itineraries, choice of destinations, and price. The company completed the divestiture of its Azamara brand in the first quarter of 2021.


Technical Indicators
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Overall Summary
Bearish (14)Neutral (8)Bullish (5)

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Key Stats

  • Market Cap
    $71.30B
  • Sector
    Consumer Cyclical
  • 3M Drawdown
    -25.17%
  • Enterprise Value
    $92.51B
  • Dividend Yield
    1.6%
  • Trading Activity
    8% Buy | 92% Sell
  • Typical Hold Time
    74 days
$260.02
52W Low: $211.97
25 Apr 2025
52W High: $365.84
28 Aug 2025

Royal Caribbean Cruises Ltd (RCL) is currently valued at a market capitalization of $71.30B, with an enterprise value of $92.51B. Over the past 52 weeks, Royal Caribbean Cruises Ltd has traded between a low of $211.97 and a high of $365.84, highlighting its annual price range. Over the past three months, Royal Caribbean Cruises Ltd has recorded a drawdown of -25.17%, reflecting recent price volatility. Royal Caribbean Cruises Ltd offers a dividend yield of 1.6%, with the most recent dividend of $1.50 paid on 06 Mar 26. On average, investors hold Royal Caribbean Cruises Ltd for approximately 74 days, indicating typical investor behavior on the platform.

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