Strategy, led by Michael Saylor, purchased 4,603 Bitcoin at an average price of $80,318 each in late August 2026, increasing its total Bitcoin holdings to 845,050 BTC. This marks the company's first Bitcoin purchase in 10 weeks after selling nearly 7,000 BTC between June and August at lower prices. The recent buy was above the current Bitcoin price of around $78,000, raising questions about timing and strategy. Strategy funds its Bitcoin acquisitions through stock sales and debt instruments, and despite recent sales to cover expenses, the company appears committed to its long-term Bitcoin investment approach. The broader market also shows renewed institutional interest with $3.52 billion inflows into spot Bitcoin ETFs in August 2026.
