
Snapchat introduced Snapchat Plans, a new feature set for creating, sharing, and managing real-world events with friends. Users can send invitations, track event details, and RSVP within the app, supporting up to 200 friends per event. This move targets competition with apps like Partiful and Apple's Invites, aiming to help Gen Z organize in-person gatherings more easily. Snapchat Plans also includes a dedicated section for managing events and ensures privacy with invite-only access.