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Amazon stock eyes $300 as AWS growth accelerates despite recent share stagnation.

Market News
12 Sep 2026
24/7 Wall Street
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Bullish
Amazon stock eyes $300 as AWS growth accelerates despite recent share stagnation.

Amazon's stock has remained relatively flat in 2026 despite strong business growth, including AWS's fastest growth in nearly five years at 36.7% and a booming advertising unit. The stock currently trades at $251.89, with analysts predicting it could reach $300 or more, supported by rising earnings estimates and a forward P/E ratio around 20.8x. Key risks include heavy capital spending on AI infrastructure, which has turned free cash flow negative, and external factors like regulatory inquiries. If AWS growth stays strong and operating income meets expectations, Amazon's stock could realistically hit $300 this year.

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