Pizza Hut is temporarily dropping "Pizza" from its name and will be known as "Hut" for 25 weeks during the 2026 NFL season as part of a football-themed marketing campaign. This rebranding coincides with Yum! Brands' ongoing sale of Pizza Hut, which is being split between private equity firm LongRange Capital and Yum China Holdings in deals totaling $2.7 billion. The sale aims to position Pizza Hut for future growth under new ownership after a period of declining U.S. sales. After the promotion, the brand will revert to its original name.
Yum! Brands reported mixed earnings with a 4% same-store sales decline at Taco Bell due to a foodborne illness outbreak, though recovery has been quick and long-term impact seems limited. KFC saw an 8% system sales growth driven by international expa...
Yum Brands reported better-than-expected earnings per share of $1.56 and revenue of $2.05 billion in its fiscal third quarter. However, Taco Bell's same-store sales declined 4% due to a cyclospora outbreak linked to iceberg lettuce, temporarily reduc...
