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Apple's Phil Schiller steps down from App Store role amid leadership changes.

Market News
31 Aug 2026
PYMNTS
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Neutral
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Apple veteran Phil Schiller has stepped down from his role overseeing the App Store and product events, remaining at the company as an Apple Fellow. The App Store will now be managed under Apple's Services division, led by Eddy Cue, with Carson Oliver taking day-to-day oversight. This leadership shift comes as Apple prepares for a CEO transition with John Ternus taking over from Tim Cook on September 1. Schiller's departure marks part of a broader reshuffling of Apple's leadership amid regulatory pressures on the App Store and upcoming product launches.

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