Investment
Features
FeesSafety
Academy
More
Pluang+

Nike shares hit worst year but long-term investors see buying opportunity amid turnaround hopes

Analyst Insights
06 Oct 2026
Seeking Alpha
View Source
Bullish
Nike shares hit worst year but long-term investors see buying opportunity amid turnaround hopes

Nike shares are performing poorly this year, reflecting investor skepticism due to the company's struggling operating results. Despite the negative sentiment, analyst Justin Purohit believes that long-term investors could benefit from holding onto or buying Nike stock now, anticipating a successful turnaround. He views the current trading levels as a buying opportunity, suggesting optimism for Nike's future recovery. This perspective highlights a potential value play for patient investors amid short-term challenges.

Nike's current challenges come as its shares trade at USD 33.67 on Pluang, down 0.85% as of Oct 06, 2026 19:14 WIB. The stock holds a market cap of $50.44 billion and offers a dividend yield of 4.83%. Pluang investors typically hold Nike shares for about 155 days, with recent order activity showing a slight tilt towards selling at 53%.

More News (NKE)

Nike downgraded to sell amid revenue drops, margin pressure, and dividend risks.

Nike downgraded to sell amid revenue drops, margin pressure, and dividend risks.

Nike has been downgraded from hold to sell due to declining revenues, margin compression, and ongoing challenges in its China and Converse segments. The company's dividend sustainability is at risk as free cash flow payouts exceed 100%, raising conce...

Market News
Bearish
5 hours ago
Nike downgraded to sell on sales decline and weak profit outlook for FY2027.

Nike downgraded to sell on sales decline and weak profit outlook for FY2027.

Nike has been downgraded to a sell rating due to accelerating declines in sales and a challenging risk/reward profile. The company's FY2027 guidance forecasts high-single-digit revenue declines and a 40% drop in adjusted earnings per share, indicatin...

Analyst Insights
Bearish
15 hours ago
Nike expects revenue and earnings to decline through 2028 amid economic challenges, raising dividend sustainability concerns.

Nike expects revenue and earnings to decline through 2028 amid economic challenges, raising dividend sustainability concerns.

Nike is facing ongoing revenue and earnings declines, with management forecasting a high single-digit contraction through 2028 and no clear recovery in sight. Despite a current dividend yield of 4.8%, the sustainability of these payouts is uncertain ...

Company Fundamentals
Bearish
1 day ago
Nike stock upgraded to Buy with 52% upside despite recent weak earnings and challenges.

Nike stock upgraded to Buy with 52% upside despite recent weak earnings and challenges.

Freedom Broker upgraded Nike shares from Sell to Buy, citing confidence in the company's long-term turnaround strategy despite weak near-term results. Nike's stock has fallen about 53% over the past year, but the new $51 price target implies a 52% up...

Analyst Insights
Bullish
2 days ago
Nike cuts sales and shrinks markets to restore brand prestige, risking short-term losses for long-term growth.

Nike cuts sales and shrinks markets to restore brand prestige, risking short-term losses for long-term growth.

Nike is intentionally reducing sales volume of key products like the Dunk and Jordan lines, and pulling back from markets such as Greater China to restore brand exclusivity and pricing power. This strategy has led to a 4% revenue decline and a 5.8% d...

Market News
Bearish
3 days ago
banner-footerbanner-footer

Invest & Trade with
#1 Award-Winning Investment Super App