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Netflix posts record profits and buys back $5B stock but shares near 52-week low, signaling buying opportunity.

04 Nov 2026, 19:03 WIB
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Bullish
Netflix posts record profits and buys back $5B stock but shares near 52-week low, signaling buying opportunity.

Netflix reported record profits and repurchased nearly $5 billion of its shares in 2026, despite its stock falling 33% year-to-date and trading near a 52-week low. The company expanded its offerings with live NFL games, new ad technology, and partnerships with Disney, driving strong revenue and operating margin growth. Analysts see potential upside with a price target of $76.26, citing a 22.9% gain from current levels, supported by growing ad revenue and international expansion. Risks include delayed ad product rollouts and soft margin guidance, but overall the stock is viewed as undervalued given its profitability and growth prospects.

As of Nov 05, 2026 00:22 WIB, Netflix (NFLX) trades at USD 66.02, just above its 52-week low of USD 61.99, contrasting with Disney (DIS) at USD 119.61 and Spotify (SPOT) near its 52-week high at USD 626.00. Netflix’s market cap of $264.08B surpasses Disney’s $197.15B and Spotify’s $123.37B, despite its stock being down 33% year-to-date. On Pluang, Netflix sees a strong buy interest with 71% of orders buying versus 29% selling, reflecting investor attention amid its recent strategic moves.

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