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Kimberly-Clark's dividend looks safer than Clorox's despite Clorox's higher yield amid margin and debt concerns.

Market News
21 Oct 2026
24/7 Wall Street
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Neutral
Kimberly-Clark's dividend looks safer than Clorox's despite Clorox's higher yield amid margin and debt concerns.

Kimberly-Clark and Clorox both offer dividend yields above 4.5%, but Kimberly-Clark's payout appears safer due to its longer dividend increase streak, lower debt, and free cash flow nearly covering dividends. Clorox faces challenges with declining margins, higher debt, and inflation pressures, making its higher 5.81% yield riskier. Kimberly-Clark is also navigating a social media campaign affecting its China sales and a major deal closure, while Clorox is integrating GOJO and managing cost inflation. Investors should watch Clorox's margin recovery and debt reduction before considering it safer for dividends.

As of Oct 22, 2026 01:01 WIB, Kimberly-Clark (KMB) trades at USD 107.03, closer to its 52-week low of USD 93.05 than its high of USD 120.66, with a dividend yield of 4.73%. In contrast, Clorox (CLX) is priced at USD 84.89, near its 52-week low of USD 80.41 and well below its high of USD 127.16, offering a higher dividend yield of 5.72%. Despite Clorox's higher yield, its stock has fallen 2.93% in one day on Pluang, compared to Kimberly-Clark's 1.20% drop, reflecting differing investor sentiment on their dividend safety and financial health.

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