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Disney to hire most Character.AI staff after startup bankruptcy, paying $60M annually

Market News
18 Oct 2026
TechCrunch
View Source
Bullish
Disney to hire most Character.AI staff after startup bankruptcy, paying $60M annually

After Character.AI filed for bankruptcy, Disney agreed to hire at least 60 of its employees, covering the majority of the startup's workforce, with an estimated $60 million in annual compensation. This move follows Disney's acquisition of some Character.AI assets for $20 million and the appointment of the startup's former CEO as Disney's CTO. Despite a strong user base, Character.AI faced high costs and legal challenges, including a lawsuit and government investigations related to child safety. The deal is a stalking horse bid, so higher offers could emerge.

Following Disney's strategic move to hire most of Character.AI's workforce, Disney shares show a slight dip, trading at USD 110.55 with a 0.12% decrease as of Oct 18, 2026 23:21 WIB on Pluang. The stock remains within its 52-week range, with a high of USD 116.65 and a low of USD 92.40. Investor interest on Pluang is strong, with 100% buy orders and a typical hold time of 200 days, reflecting steady confidence in Disney's media sector position.

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