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Apple CEO John Ternus plans faster product launches and cuts middle management to boost innovation.

Market News
29 Sep 2026
New York Post
View Source
Neutral
Apple CEO John Ternus plans faster product launches and cuts middle management to boost innovation.

Apple's new CEO John Ternus is considering major changes to speed up product releases and streamline the company by cutting middle-management roles. These changes aim to narrow the gap between engineers and executives, encouraging more experimentation and faster innovation, especially in AI. Cost-cutting is underway, including reductions in teams working on Siri, Vision Pro, and AI software. Ternus also explores AI to automate tasks and accelerate product development, signaling a shift from Apple's traditional product cycle.

Apple shares are trading at USD 331.53 on Pluang as of Sep 30, 2026 00:31 WIB, down 2.03% in the past day. The stock's market cap stands at $4.94 trillion, reflecting its massive scale despite recent cost-cutting efforts and strategic shifts under CEO John Ternus. Pluang data shows a typical hold time of 143 days, with order activity leaning towards 60% selling, indicating some investor caution during this period of corporate overhaul.

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