Amazon announced it will allow marketplace sellers to manage orders and shipments from Walmart, eBay, Shopify, and TikTok within its Seller Central dashboard. This integration helps sellers consolidate multiple sales channels into one workspace, simplifying order tracking and fulfillment. The feature starts with U.S. sellers at no extra cost and will gradually expand with more channels and analytics tools. This move reflects Amazon's recognition that many sellers operate across multiple platforms and aims to support their overall business success.
Amazon shares trade at USD 246.48 with a 1-day decline of 1.12% as of Sep 24, 2026 20:13 WIB, while Walmart is priced at USD 111.10, up 0.52% on the same day. This integration news comes as Amazon maintains strong buying interest on Pluang, with 94% of order activity on the platform being buys, contrasting with Walmart's 86% sell activity. The move to unify multiple sales channels may influence how sellers and investors view these retail giants going forward.
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