Williams-Sonoma, Inc. vs Zscaler Inc — how do they compare? Williams-Sonoma, Inc. trades at $241.78 (market cap $28.15B), while Zscaler Inc trades at $233.73 (market cap $35.35B). The key difference: Zscaler Inc is the larger of the two by market cap, and Williams-Sonoma, Inc. pays a 1.27% dividend while Zscaler Inc pays none. Which is the better fit depends on your goals — on Pluang, investors hold Williams-Sonoma, Inc. for 59 Days and Zscaler Inc for 41 Days on average.
| WSM | ZS | |
|---|---|---|
Market Cap | $28.15B | $35.35B |
Volume | 1,351,262 | 3,726,203 |
Sector | Consumer Cyclical | Technology |
52-Week High | $251.81 | $336.27 |
52-Week Low | $168.64 | $118.05 |
Typical Hold Time | 59 Days | 41 Days |
Enterprise Value | $28.65B | $33.73B |
Dividend Yield | 1.27% | — |
Signals from Pluang's Aura AI — not financial advice
Williams-Sonoma (WSM) trades at $239.00, down 0.61% on the day, near its pivot point of $239 with bullish moving average signals. The company demonstrates strong profitability with a 14.73% net income margin and 54.96% ROE, supported by three consecutive quarterly earnings beats. Recent news highlights market share gains and margin expansion through reduced discounting, with a new Pottery Barn collaboration and store openings fueling growth.
The outlook remains positive with a consensus price target of $246.31 offering 3% upside, though risks include housing market sensitivity and high valuation multiples. Earnings growth and disciplined cost control position WSM for continued outperformance, but investors should monitor competitive pressures and macroeconomic headwinds affecting consumer spending.
Zscaler (ZS) trades at $216.99, up 1.61% with strong technical momentum and bullish moving averages. The company shows impressive revenue growth from $1.1B in 2022 to $2.67B in 2025, though remains unprofitable with a -1.88% net margin. Recent quarters have consistently beaten EPS estimates, while analyst sentiment remains overwhelmingly positive with 79.63% buy ratings and a $222.83 consensus target.
ZS presents growth potential through cybersecurity demand and AI product expansion, but faces execution risks from leadership changes and competitive pressures. The stock trades at premium valuations (P/S 10.36) while still losing money, creating both opportunity and vulnerability if growth slows or margins don't improve as expected.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Latest headlines on both assets
With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
Read more on WSM →Zscaler is a security-as-a-service firm that offers its customers cloud-delivered solutions for protecting user devices and data. The firm leverages its position in 150 colocation data centers to deliver traditionally appliance-based security functionality, such as firewalls and sandboxes, as a completely cloud-native platform. The firm focuses on large enterprise customers and offers two primary product suites: Zscaler Internet Access, which securely connects users to externally managed application and websites (such as Salesforce and Google), and Zscaler Private Access, which securely connects users to internally managed applications. Both product suites encompass a broad gamut of capabilities situated across the traditional security stack.
Read more on ZS →