Workiva Inc vs Zillow Group Inc Class C — how do they compare? Workiva Inc trades at $75.4 (market cap $4.01B), while Zillow Group Inc Class C trades at $29.4 (market cap $6.59B). The key difference: Zillow Group Inc Class C is the larger of the two by market cap, and Workiva Inc is trading nearer its 52-week high, Zillow Group Inc Class C nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Workiva Inc for 21 Days and Zillow Group Inc Class C for 39 Days on average.
| WK | Z | |
|---|---|---|
Market Cap | $4.01B | $6.59B |
Volume | 1,301,708 | 9,134,294 |
Sector | Technology | Media |
52-Week High | $93.31 | $78.04 |
52-Week Low | $44.31 | $27.13 |
Typical Hold Time | 21 Days | 39 Days |
Enterprise Value | $3.99B | $6.47B |
Signals from Pluang's Aura AI — not financial advice
WK trades at $71.53, up 1.95% with a bullish technical outlook. The stock shows strong earnings momentum with three consecutive quarterly beats and analyst consensus of $86 price target. Revenue grew to $966M in 2026 with net income turning positive at $47M. Recent news highlights AI innovation and inclusion in major indices, supporting positive sentiment.
The outlook remains positive with 89% analyst buy ratings and improving profitability. Key risks include high valuation multiples (P/E 87.7) and competitive pressures in the regulatory software space. The stock offers growth potential but requires monitoring of execution against elevated expectations.
Zillow Group (Z) trades at $27.28, down 1.52% on the day, with technical indicators signaling a bearish trend amid weak moving averages. The company reported revenue of $2.58 billion in 2025, with net income turning positive at $23 million, and recent quarters show mixed earnings performance with two beats and one miss. Analyst sentiment is divided, with a consensus price target of $60.33, while news highlights focus on market competition and AI integration in real estate.
The stock faces headwinds from a challenging housing market and high valuation multiples, but long-term growth potential exists through its transaction platform expansion and AI initiatives. Risks include interest rate sensitivity and competitive pressures, yet institutional analyst coverage remains largely neutral to positive, suggesting cautious optimism for recovery if execution improves.
Trailing returns across standard periods
Latest headlines on both assets
Workiva is a leading provider of cloud-based platforms for complex reporting and compliance. It enables organizations to connect and manage data across financial reporting, ESG (Environmental, Social, and Governance), and GRC (Governance, Risk, and Compliance), serving as a single source of truth for auditable, transparent disclosures to regulators and stakeholders.
Read more on WK →Zillow Group is an online real estate company that simplifies buying, selling, renting, and financing properties. It partners with agents, brokers, and landlords, combining technology with quality service. Its brands include Zillow, Trulia, StreetEasy, and Hotpads.
Read more on Z →