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Compare Wendys Co (WEN) vs Zeta Global Holdings Corp (ZETA) Price & Performance

Zeta Global Holdings CorpTrade

Price performance (Past 24H)

Key statistics

Wendys Co vs Zeta Global Holdings Corp — how do they compare? Wendys Co trades at $7.55 (market cap $1.45B), while Zeta Global Holdings Corp trades at $30.45 (market cap $7.73B). The key difference: Zeta Global Holdings Corp is far larger — about 5.3× Wendys Co's market cap, and Wendys Co pays a 3.68% dividend while Zeta Global Holdings Corp pays none. Which is the better fit depends on your goals.

WENZETA
Market Cap
$1.45B$7.73B
Sector
Consumer CyclicalTechnology
52-Week High
$9.89$32.68
52-Week Low
$6.17$14.55
Enterprise Value
$5.18B$7.62B
Dividend Yield
3.68%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Wendys Co

Wendy's stock (WEN) trades at $7.61, down 5.23% over 24 hours, reflecting recent volatility after takeover speculation faded. The stock shows a bearish technical trend with key support at $7 and resistance at $8. Fundamentally, the company has beaten EPS estimates for three consecutive quarters but faces declining net income margins, from 7.58% in 2025 to 5.72% projected for 2026. Recent news highlights CEO Bob Wright's turnaround efforts, including a new marketing chief appointment to address quality and traffic declines.

The outlook is mixed: valuation ratios like P/E of 11.54 and P/S of 0.66 appear attractive relative to peers, but execution risks persist amid competitive pressures. Analyst consensus is cautious with 64.71% hold ratings, though the $8.13 price target implies modest upside. Key risks include sustained traffic declines and high debt levels, with debt-to-asset ratio rising to 55.68% in 2025.

Zeta Global Holdings Corp

ZETA trades at $30.79, down 1.79% today but maintains strong institutional support with 75% analyst buy ratings. The stock shows bullish technical signals with consecutive earnings beats and 44% revenue growth in Q2 2026. Recent news highlights AI platform expansion and partnership opportunities driving investor optimism despite negative net margins.

Outlook remains positive with revenue growth accelerating to $1.6B projected for 2026 and consensus price target of $31.19 offering 1.3% upside. Key risks include rich valuation (P/S 4.59x) and execution challenges in competitive marketing tech space, though AI adoption and institutional inflows support bullish thesis.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Wendys Co

The Wendy's Company is the second-largest burger quick-service restaurant, or QSR, chain in the United States by systemwide sales, with $11.1 billion in 2021, narrowly edging Burger King ($10.3 billion) and clocking in well behind wide-moat McDonald's ($45.7 billion). After divestitures of Tim Hortons (2006) and Arby's (2011), the firm manages just the burger banner, generating sales across a footprint that spans almost 7,000 total units in 30 countries. Wendy's generates revenue from the sale of hamburgers, chicken sandwiches, salads, and fries throughout its company-owned footprint, through franchise royalty and marketing fund payments remitted by its franchisees, which account for 94% of stores, and through franchise flipping and advisory fees.

Read more on WEN

About Zeta Global Holdings Corp

Zeta Global is a leading data-driven marketing technology company that provides an omnichannel AI Marketing Cloud. By leveraging a proprietary data cloud of over 2.4 billion deterministic identities, it enables enterprise brands to acquire, grow, and retain customers through predictive intelligence and automated, agentic workflows.

Read more on ZETA