Compare Wendys Co (WEN) vs Yum! Brands, Inc. (YUM) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Wendys Co vs Yum! Brands, Inc. — how do they compare? Wendys Co trades at $7.61 (market cap $1.50B), while Yum! Brands, Inc. trades at $148 (market cap $40.62B). The key difference: Yum! Brands, Inc. is far larger — about 27.1× Wendys Co's market cap, and Wendys Co pays the higher dividend (7.13%). Which is the better fit depends on your goals.
| WEN | YUM | |
|---|---|---|
Market Cap | $1.50B | $40.62B |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $11.33 | $168.16 |
52-Week Low | $6.17 | $138.21 |
Enterprise Value | $5.31B | $51.88B |
Dividend Yield | 7.13% | 2.04% |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Wendy's (WEN) trades at $7.63, down 1.68% on the day, with a bullish technical signal from moving averages and recent meme stock momentum. The company shows consistent earnings beats but faces margin pressure, with net income declining from $204M in 2023 to $165M in 2025. Valuation metrics appear attractive with a P/E of 10.2 and P/S of 0.69, while analyst consensus is mixed with a $7.96 price target.
The stock presents a value opportunity with solid dividends and low valuation, but investors face risks from declining profitability, high debt levels, and competitive pressures. Near-term catalysts include Q2 2026 earnings on August 7 and ongoing Project Fresh initiatives, though weak traffic and cost inflation remain headwinds for sustained growth.
YUM trades at $147.10, down 0.55% amid a cyclosporiasis outbreak linked to Taco Bell lettuce. Technicals are bearish with key support at $145, while fundamentals show steady revenue growth to $8.21B in 2025 and a net margin of 20.48%. The company maintains strong cash flow from operations of $2.01B but carries high long-term debt of $11.25B.
Despite near-term headwinds from food safety concerns, YUM's diversified brand portfolio and consistent profitability support a positive long-term outlook. Analyst consensus price target of $177 suggests 20% upside, but investors should monitor outbreak resolution and Q2 2026 earnings due soon.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
Top news
Latest headlines on both assets
Top news
Latest headlines on both assets
About Wendys Co
The Wendy's Company is the second-largest burger quick-service restaurant, or QSR, chain in the United States by systemwide sales, with $11.1 billion in 2021, narrowly edging Burger King ($10.3 billion) and clocking in well behind wide-moat McDonald's ($45.7 billion). After divestitures of Tim Hortons (2006) and Arby's (2011), the firm manages just the burger banner, generating sales across a footprint that spans almost 7,000 total units in 30 countries. Wendy's generates revenue from the sale of hamburgers, chicken sandwiches, salads, and fries throughout its company-owned footprint, through franchise royalty and marketing fund payments remitted by its franchisees, which account for 94% of stores, and through franchise flipping and advisory fees.
Read more on WEN →About Yum! Brands, Inc.
Yum Brands is a U.S.-based restaurant operator featuring a portfolio of four brands: KFC (26,930 global units), Pizza Hut (18,380 units), Taco Bell (7,790 units), and The Habit Burger (310 units) at year-end 2021. With $58 billion in 2021 systemwide sales, the firm is the second-largest restaurant company in the world, behind McDonald's ($112.5 billion) but ahead of Restaurant Brands International ($36 billion) and Starbucks ($25 billion). Yum is 98% franchised, with the largest franchisee, Yum China, created via a 2016 spinoff transaction (after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity). Yum is the newest evolution of Tricon Brands, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Read more on YUM →
