Compare Wendys Co (WEN) vs Wix.Com Ltd (WIX) Price & Performance
Price performance (Past 24H)
Key statistics
Key statistics
Wendys Co vs Wix.Com Ltd — how do they compare? Wendys Co trades at $7.55 (market cap $1.44B), while Wix.Com Ltd trades at $74.3 (market cap $3.11B). The key difference: Wix.Com Ltd is far larger — about 2.2× Wendys Co's market cap, and Wendys Co pays a 3.71% dividend while Wix.Com Ltd pays none. Which is the better fit depends on your goals.
| WEN | WIX | |
|---|---|---|
Market Cap | $1.44B | $3.11B |
Sector | Consumer Cyclical | Technology |
52-Week High | $9.89 | $184.24 |
52-Week Low | $6.17 | $40.43 |
Enterprise Value | $5.17B | $4.18B |
Dividend Yield | 3.71% | — |
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Aura AI Summary
Signals from Pluang's Aura AI — not financial advice
Wendy's (WEN) trades at $7.61, down 5.23% on the day, reflecting bearish technical signals and negative sentiment following the collapse of Trian's potential take-private bid. The stock shows a low P/E of 11.54 and P/S of 0.66, indicating potential undervaluation, but faces declining net income margins and high debt levels. Recent earnings have consistently beaten expectations, yet U.S. traffic fell 12.5% in 2026, highlighting operational challenges under new CEO Bob Wright's turnaround plan.
The outlook is cautious; while valuation metrics appear attractive and analyst consensus targets $8.13, near-term risks from weak sales, high leverage, and failed M&A speculation outweigh opportunities. Investors should monitor execution of the five-point reset strategy for traffic recovery, but competitive pressures and inconsistent cash flow generation pose significant headwinds for shareholder returns.
WIX trades at $72.72, down 4.58% amid technical bearish signals and multiple securities class action lawsuits. The company shows revenue growth to $1.99B in 2025 but faces profitability challenges with a negative net income margin of -8.19%. Recent earnings were mixed with Q1 2026 missing expectations while Q2 2026 beat estimates. Cash flow trends show operational strength but significant investing outflows.
Analyst consensus remains positive with 63% buy ratings and $73.36 price target, but legal risks and competitive pressures create headwinds. The stock presents a high-risk opportunity with potential upside if legal issues resolve and AI product execution improves, though current technical weakness suggests caution.
Returns comparison
Trailing returns across standard periods
Returns comparison
Trailing returns across standard periods
About Wendys Co
The Wendy's Company is the second-largest burger quick-service restaurant, or QSR, chain in the United States by systemwide sales, with $11.1 billion in 2021, narrowly edging Burger King ($10.3 billion) and clocking in well behind wide-moat McDonald's ($45.7 billion). After divestitures of Tim Hortons (2006) and Arby's (2011), the firm manages just the burger banner, generating sales across a footprint that spans almost 7,000 total units in 30 countries. Wendy's generates revenue from the sale of hamburgers, chicken sandwiches, salads, and fries throughout its company-owned footprint, through franchise royalty and marketing fund payments remitted by its franchisees, which account for 94% of stores, and through franchise flipping and advisory fees.
Read more on WEN →About Wix.Com Ltd
Wix.com Ltd is a cloud-based development platform provider for millions of registered users worldwide. The company is engaged in web development and management that provides an easy-to-use powerful cloud-based platform of products through a freemium model. Its core products consist of three web editors: the Wix Editor, intended for users with basic technological skills, Wix ADI, intended for novice users and Corvid, intended for more tech-savvy users. The company's web development technology is built based on HTML5 and offers HTML5 compatible capabilities, web design and layout tools, domain hosting, and other marketing and workflow management applications and services. The geographic segments include North America, Europe, Latin America, Asia and others.
Read more on WIX →
