Verisign, Inc. vs Williams-Sonoma, Inc. — how do they compare? Verisign, Inc. trades at $277.5 (market cap $25.26B), while Williams-Sonoma, Inc. trades at $223.2 (market cap $26.30B). The key difference: Verisign, Inc. and Williams-Sonoma, Inc. are close in size by market cap, and Williams-Sonoma, Inc. pays the higher dividend (1.36%). Which is the better fit depends on your goals.
| VRSN | WSM | |
|---|---|---|
Market Cap | $25.26B | $26.30B |
Sector | Technology | Consumer Cyclical |
52-Week High | $310.00 | $240.06 |
52-Week Low | $211.49 | $168.64 |
Enterprise Value | $26.50B | $27.14B |
Dividend Yield | 1.17% | 1.36% |
Trailing returns across standard periods
Verisign is the sole authorized registry for several generic top-level domains, including the widely utilized .com and .net top-level domains. The company operates critical Internet infrastructure to support the domain name system, including operating two of the world's 13 root servers that are used to route Internet traffic. In 2018, the firm sold off its Security Services business, signalling a renewed focus on the core registry business.
Read more on VRSN →With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
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