Ulta Beauty Inc vs Vanguard Information Technology Index Fund ETF — how do they compare? Ulta Beauty Inc trades at $542.26 (market cap $23.17B), while Vanguard Information Technology Index Fund ETF trades at $120.5. The key difference: Vanguard Information Technology Index Fund ETF is trading nearer its 52-week high, Ulta Beauty Inc nearer its low. Which is the better fit depends on your goals.
| ULTA | VGT | |
|---|---|---|
Market Cap | $23.17B | — |
Sector | Consumer Cyclical | — |
52-Week High | $706.82 | $125.77 |
52-Week Low | $450.75 | $83.59 |
Enterprise Value | $25.48B | — |
Signals from Pluang's Aura AI — not financial advice
ULTA Beauty trades at $549.23, down 2.64% today, but maintains strong technical support near $539-$530. The company reported solid Q2 2026 earnings with EPS of $6.55 beating expectations of $6.22, while raising full-year guidance. Revenue growth continues at 8.9% year-over-year, though profit margins show slight compression from 12.17% in 2023 to 10.63% in 2025. Analyst consensus remains bullish with a $644 price target representing 17% upside potential.
ULTA presents a compelling growth story with consistent earnings beats and strong institutional support, but faces margin pressure and competitive retail headwinds. The stock's current valuation at 20.54 P/E appears reasonable given its 46.12% ROE and market leadership position. Key risks include consumer spending sensitivity and execution challenges in maintaining growth momentum.
VGT trades at $121.05, showing modest daily weakness with a 0.18% decline. Technical indicators signal a bullish trend with strong moving average support, while oscillators remain neutral. Recent institutional buying activity from firms like Arcus Capital Partners and Guardian Wealth Advisors highlights strong professional interest in the technology ETF.
The ETF's concentrated exposure to AI leaders like Nvidia and Broadcom provides growth potential but also concentration risk. While technical momentum remains positive, investors should monitor semiconductor sector volatility and competitive pressures within the technology landscape that could impact future returns.
Trailing returns across standard periods
Latest headlines on both assets
With more than 1,300 stores and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (43% of 2021 sales), fragrances, skin care, and hair care products (20% of 2021 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.
Read more on ULTA →The fund employs an indexing investment approach designed to track the performance of the MSCI US Investable Market Index/Information Technology 25/50, an index made up of stocks of large, mid-size, and small US companies within the information technology sector, as classified under the GICS. The advisor attempts to replicate the target index by seeking to invest all of its assets in the stocks that make up the index, in order to hold each stock in approximately the same proportion as its weighting in the index. It is non-diversified.
Read more on VGT →