Synchrony Financial vs Williams-Sonoma, Inc. — how do they compare? Synchrony Financial trades at $71.7 (market cap $24.69B), while Williams-Sonoma, Inc. trades at $223.2 (market cap $26.30B). The key difference: Synchrony Financial and Williams-Sonoma, Inc. are close in size by market cap, and Synchrony Financial pays the higher dividend (1.63%). Which is the better fit depends on your goals.
| SYF | WSM | |
|---|---|---|
Market Cap | $24.69B | $26.30B |
Sector | Financials | Consumer Cyclical |
52-Week High | $88.47 | $240.06 |
52-Week Low | $63.78 | $168.64 |
Dividend Yield | 1.63% | 1.36% |
Enterprise Value | — | $27.14B |
Trailing returns across standard periods
Latest headlines on both assets
Synchrony Financial is a premier consumer financial services company and the largest provider of private-label credit cards in the United States. Spun off from GE Capital in 2014, it operates through a unique B2B2C model, embedding its financing products within the ecosystems of major partners like Amazon, Lowe’s, and PayPal. Synchrony leverages deep data analytics and a diverse multi-platform strategy—spanning retail, health, and auto—to drive customer loyalty and provide specialized credit solutions at the point of sale.
Read more on SYF →With a wide retail and direct-to-consumer presence, Williams-Sonoma is a leader in the $300 billion domestic home category, focused on expanding its exposure in the B2B, marketplace, and franchise areas. Namesake Williams-Sonoma (175 stores) offers high-end cooking essentials, while Pottery Barn (189) provides casual home accessories. Brand extensions include Pottery Barn Kids (52) and PBteen. West Elm (121) is an emerging concept for young professionals, and Rejuvenation (9) offers lighting and house parts. Williams-Sonoma also has a business-to-business team that supports projects that range from residential to large-scale commercial.
Read more on WSM →