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Compare Raymond James Financial, Inc. (RJF) vs Southern Company (SO) Price & Performance

Raymond James Financial, Inc.Trade
Southern CompanyTrade

Price performance (Past 24H)

Key statistics

Raymond James Financial, Inc. vs Southern Company — how do they compare? Raymond James Financial, Inc. trades at $158.14 (market cap $30.25B), while Southern Company trades at $86.03 (market cap $98.29B). The key difference: Southern Company is far larger — about 3.2× Raymond James Financial, Inc.'s market cap, and Southern Company pays the higher dividend (3.56%). Which is the better fit depends on your goals — on Pluang, investors hold Raymond James Financial, Inc. for 74 Days and Southern Company for 12 Days on average.

RJFSO
Market Cap
$30.25B$98.29B
Volume
1,288,6355,624,994
Sector
FinancialsUtilities
52-Week High
$181.18$99.72
52-Week Low
$140.89$82.35
Typical Hold Time
74 Days12 Days
Enterprise Value
$24.12B$172.39B
Dividend Yield
1.37%3.56%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Raymond James Financial, Inc.

Raymond James Financial (RJF) trades at $158.6, down 0.58% on the day, with a bearish technical signal from moving averages but neutral oscillators. The company reported strong Q2 2026 earnings, beating estimates with EPS of $3.14, and maintains solid fundamentals including a P/E of 13.71 and ROE of 18.48%. Recent news highlights executive leadership changes and a declared dividend of $0.54 per share payable in October 2026.

The outlook is mixed: analyst consensus is a 'Hold' with a $184 price target, implying potential upside, but technical weakness and high investing cash outflows pose risks. Revenue growth and margin stability support long-term value, though market volatility and expense pressures remain concerns for investors.

Southern Company

No Aura AI signal available yet.

Returns comparison

Trailing returns across standard periods

Investor sentiment on Pluang

What Pluang investors did over the last 30 days

RJF
100% Buy0% Sell
Avg holding period · 74 Days
SO
100% Buy0% Sell
Avg holding period · 12 Days

Top news

Latest headlines on both assets

About Raymond James Financial, Inc.

Raymond James Financial is a financial holding company whose major operations include wealth management, investment banking, asset management, and commercial banking. The company has more than 14,000 employees and supports more than 5,000 independent contractor financial advisors across the United States, Canada, and the United Kingdom. Approximately 90% of the company's revenue is from the U.S. and 70% is from the company's wealth-management segment.

Read more on RJF →

About Southern Company

Southern Company is a U.S. energy company with electric and gas utility businesses. Its power generation portfolio includes natural gas, nuclear, renewable, and other energy sources.

Read more on SO →