PubMatic Inc vs Snap Inc — how do they compare? PubMatic Inc trades at $12.64 (market cap $600.05M), while Snap Inc trades at $4.48 (market cap $7.67B). The key difference: Snap Inc is far larger — about 12.8× PubMatic Inc's market cap, and PubMatic Inc is trading nearer its 52-week high, Snap Inc nearer its low. Which is the better fit depends on your goals.
| PUBM | SNAP | |
|---|---|---|
Market Cap | $600.05M | $7.67B |
Sector | Technology | Media |
52-Week High | $13.83 | $10.35 |
52-Week Low | $6.28 | $3.93 |
Enterprise Value | $497.55M | $9.05B |
Signals from Pluang's Aura AI — not financial advice
PubMatic trades at $12.92, up 1.49% today, with a neutral technical signal and bullish moving averages. The company reported Q1 2026 revenue that beat expectations despite a net loss, and maintains a strong gross margin of 63.22%. Recent news highlights product launches like AgenticOS and partnerships expanding its programmatic advertising reach, with Q2 2026 results due August 6, 2026.
Outlook is mixed: analyst consensus is split evenly between Buy and Hold with a $17.00 price target, suggesting 32% upside, but risks include sustained negative net income margins and competitive pressures in ad tech. Cash flow remains positive, supporting operations amid profitability challenges.
No Aura AI signal available yet.
Trailing returns across standard periods
Latest headlines on both assets
PubMatic Inc is engaged in the digital advertising business. The company provides a specialized cloud infrastructure platform that enables real-time programmatic advertising transactions. The platform helps independent app developers and publishers to control and maximize their digital advertising businesses.
Read more on PUBM →Snap, which refers to itself as a camera company, has one of the most popular social networking apps, Snapchat, in developed regions such as North America and Europe. The firm has approximately 158 million daily active users. Snap generates nearly all of its revenue from advertising with 88% coming from the U.S. The firm is headquartered in Venice, California.
Read more on SNAP →