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Compare Philip Morris International Inc. (PM) vs Snap Inc (SNAP) Price & Performance

Philip Morris International Inc.Trade

Price performance (Past 24H)

Key statistics

Philip Morris International Inc. vs Snap Inc — how do they compare? Philip Morris International Inc. trades at $195 (market cap $293.07B), while Snap Inc trades at $4.47 (market cap $7.67B). The key difference: Philip Morris International Inc. is far larger — about 38.2× Snap Inc's market cap, and Philip Morris International Inc. pays a 3.13% dividend while Snap Inc pays none. Which is the better fit depends on your goals.

PMSNAP
Market Cap
$293.07B$7.67B
Sector
Consumer StaplesMedia
52-Week High
$192.98$10.35
52-Week Low
$144.33$3.93
Enterprise Value
$339.57B$9.05B
Dividend Yield
3.13%

Aura AI Summary

Signals from Pluang's Aura AI — not financial advice

Philip Morris International Inc.

Philip Morris International (PM) trades at $192.72, down 0.13% on the day, with strong analyst support (17 buy ratings) and a $194 consensus price target. The stock shows bullish technical momentum above key support levels, while fundamentals reveal robust profitability with 26.74% net margins and consistent revenue growth to $40.65B in 2025. Recent news includes a profit forecast revision due to a $500M impairment charge and CFO succession planning.

PM offers stable dividend income and brand strength but faces headwinds from cost pressures and illicit market growth. The stock trades at a premium valuation (P/E 27.13) with elevated debt levels, requiring monitoring of pricing power and regulatory developments. Near-term catalysts include Q2 earnings and execution of the smoke-free transition strategy.

Snap Inc

Snap Inc. (SNAP) trades at $4.56, up 0.77% on the day, with a bearish technical signal and mixed fundamentals. Revenue grew to $5.93B in 2025, but net losses persist at -$460M. The stock shows improving cash flow from operations and has beaten EPS estimates in recent quarters. Analyst consensus is a 'Hold' with a $5.83 price target, suggesting modest upside from current levels.

The outlook remains cautious due to ongoing losses and competitive pressures, though cost-cutting and AR initiatives offer potential. Key risks include high debt, regulatory scrutiny, and uncertain demand for new products like SPECS glasses. Upside depends on sustained user engagement and profitability improvements.

Returns comparison

Trailing returns across standard periods

Top news

Latest headlines on both assets

About Philip Morris International Inc.

Philip Morris International is an international tobacco company with a product portfolio primarily consisting of cigarettes and reduced-risk products, including heat-not-burn, vapor and oral nicotine products, which are sold in markets outside the United States. The company diversified away from nicotine products with the acquisition of Vectura, a provider of innovative inhaled drug delivery solutions, in 2021.

Read more on PM

About Snap Inc

Snap, which refers to itself as a camera company, has one of the most popular social networking apps, Snapchat, in developed regions such as North America and Europe. The firm has approximately 158 million daily active users. Snap generates nearly all of its revenue from advertising with 88% coming from the U.S. The firm is headquartered in Venice, California.

Read more on SNAP