Pinterest Inc vs SoFi Technologies Inc — how do they compare? Pinterest Inc trades at $18.35 (market cap $11.41B), while SoFi Technologies Inc trades at $17.34 (market cap $23.26B). The key difference: SoFi Technologies Inc is far larger — about 2× Pinterest Inc's market cap. Which is the better fit depends on your goals.
| PINS | SOFI | |
|---|---|---|
Market Cap | $11.41B | $23.26B |
Sector | Media | Financials |
52-Week High | $36.49 | $32.21 |
52-Week Low | $15.42 | $15.15 |
Enterprise Value | $11.33B | — |
Signals from Pluang's Aura AI — not financial advice
Pinterest (PINS) trades at $20.14, down 1.27% amid recent volatility. The stock shows mixed signals with bearish technical indicators but strong fundamental growth, including three consecutive quarterly earnings beats. Recent CFO resignation and insider selling have pressured sentiment, though revenue grew 18% YoY to $4.22B in 2025. Valuation remains elevated with P/E of 59.24, while analyst consensus maintains a Buy rating with $28.69 price target.
Outlook remains cautiously optimistic given strong revenue growth and AI initiatives, but near-term headwinds include leadership transition, competitive pressures, and valuation concerns. The $4B AWS AI partnership signals long-term ambition but increases cost exposure. Current levels offer potential upside to analyst targets if execution improves.
SoFi Technologies trades at $18.01, down 1.15% amid mixed signals. The stock shows strong fundamental progress with 40% revenue growth and three consecutive earnings beats, though Q3 2026 expectations of $0.17 EPS present a high bar. Technical indicators are neutral with support at $18 and resistance at $19. Recent partnership with Payward expands banking infrastructure capabilities while rising Treasury yields pressure fintech lenders.
SoFi presents a growth story with expanding profitability and strategic partnerships, though negative operating cash flow and high valuation multiples warrant caution. Analyst consensus targets $20.78 with 37% buy ratings, suggesting moderate upside potential balanced against macroeconomic sensitivity and competitive pressures in the digital banking space.
Trailing returns across standard periods
Latest headlines on both assets
Pinterest is an online product and idea discovery platform that helps users gather ideas on everything from recipes to cook to destinations to travel to. Founded in 2010, the platform consists of a largely female audience, at roughly two thirds of its more than 365 million monthly active users. The company generates revenue by selling digital ads and is now rolling out more in-platform e-commerce features.
Read more on PINS →SoFi is a financial services company that was founded in 2011 and is currently based in San Francisco. Initially known for its student loan refinancing business, the company has expanded its product offerings to include personal loans, credit cards, mortgages, investment accounts, banking services, and financial planning. The company intends to be a one-stop shop for its clients' finances and operates solely through its mobile app and website. Through its acquisition of Galileo in 2020 the company also offers payment and account services for debit cards and digital banking.
Read more on SOFI →