Nike Inc vs SoFi Technologies Inc — how do they compare? Nike Inc trades at $42.97 (market cap $64.49B), while SoFi Technologies Inc trades at $17.63 (market cap $21.82B). The key difference: Nike Inc is far larger — about 3× SoFi Technologies Inc's market cap, and Nike Inc pays a 3.77% dividend while SoFi Technologies Inc pays none. Which is the better fit depends on your goals.
| NKE | SOFI | |
|---|---|---|
Market Cap | $64.49B | $21.82B |
Volume | 8,887,180 | — |
Sector | Consumer Cyclical | Financials |
52-Week High | $79.24 | $32.21 |
52-Week Low | $40.75 | $15.15 |
Enterprise Value | $66.49B | — |
Dividend Yield | 3.77% | — |
Signals from Pluang's Aura AI — not financial advice
Nike (NKE) trades at $43.76, down 1.82% on the day, with a neutral technical signal and bullish moving averages. Recent earnings consistently beat expectations, with Q1 2026 EPS of $0.72 surpassing the $0.11 estimate. Revenue declined to $46.31B in 2025, while net income margin compressed to 6.7%. The stock holds a consensus analyst price target of $50.80, with 49% of analysts rating it a Buy. A dividend of $0.41 is scheduled for payment on July 1, 2026.
Nike's outlook is mixed: strong brand equity and earnings beats support upside potential, but revenue pressures and margin compression pose risks. Investors face trade-offs between valuation support and execution challenges in key markets like China. The stock's current discount to consensus target suggests cautious optimism amid turnaround efforts.
No Aura AI signal available yet.
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Latest headlines on both assets
NIKE, Inc. designs, develops, and markets athletic footwear, apparel, equipment, and accessory products for men, women, and children. The Company sells its products worldwide to retail stores, through its own stores, subsidiaries, and distributors.
Read more on NKE →SoFi is a financial services company that was founded in 2011 and is currently based in San Francisco. Initially known for its student loan refinancing business, the company has expanded its product offerings to include personal loans, credit cards, mortgages, investment accounts, banking services, and financial planning. The company intends to be a one-stop shop for its clients' finances and operates solely through its mobile app and website. Through its acquisition of Galileo in 2020 the company also offers payment and account services for debit cards and digital banking.
Read more on SOFI →