Newegg Commerce Inc vs Ulta Beauty Inc — how do they compare? Newegg Commerce Inc trades at $11.58 (market cap $243.30M), while Ulta Beauty Inc trades at $570.37 (market cap $24.12B). The key difference: Ulta Beauty Inc is far larger — about 99.1× Newegg Commerce Inc's market cap, and Ulta Beauty Inc is trading nearer its 52-week high, Newegg Commerce Inc nearer its low. Which is the better fit depends on your goals — on Pluang, investors hold Newegg Commerce Inc for 14 Days and Ulta Beauty Inc for 92 Days on average.
| NEGG | ULTA | |
|---|---|---|
Market Cap | $243.30M | $24.12B |
Volume | 41,252 | 457,598 |
Sector | Consumer Cyclical | Consumer Cyclical |
52-Week High | $92.74 | $706.82 |
52-Week Low | $11.49 | $450.75 |
Typical Hold Time | 14 Days | 92 Days |
Enterprise Value | $213.53M | $26.43B |
Signals from Pluang's Aura AI — not financial advice
NEGG trades at $11.58, down 3.58% on the day, with a bearish technical signal from moving averages but oversold RSI readings. Recent earnings have consistently beaten expectations, with Q2 2026 EPS of $0.11 versus a -$0.40 estimate. The company shows improving fundamentals, with revenue stabilizing around $1.4B and net losses narrowing significantly in 2025. New partnerships with Western Digital and Hewlett Packard Enterprise highlight strategic moves in IT infrastructure.
The outlook is mixed; improving profitability and low P/S ratio offer value, but negative operating cash flow and insider selling pose risks. Analyst consensus is a Buy with a $7.75 target, below the current price, indicating caution. Key risks include competitive pressures and reliance on financing activities for liquidity.
ULTA trades at $564.21, up 3.43% today, with a bullish technical outlook and strong institutional support. Recent Q2 2026 earnings beat expectations, and the company raised its 2026 guidance, driven by e-commerce momentum. Valuation metrics show a P/E of 20.55 and P/S of 1.92, while profitability remains robust with a 9.34% net income margin and 46.12% ROE.
The stock offers growth potential with a consensus price target of $624.93, but faces risks from margin pressure and flat store traffic. Execution on raised guidance and expansion into wellness categories are key catalysts, though consumer spending volatility and promotional intensity could limit upside.
Trailing returns across standard periods
What Pluang investors did over the last 30 days
Newegg Commerce Inc is an e-commerce company offering direct sales and an online marketplace platform for IT computer components, consumer electronics, entertainment, smart home and gaming products and provides certain third-party logistics services globally.
Read more on NEGG →With more than 1,300 stores and a partnership with Target, Ulta Beauty is the largest specialized beauty retailer in the U.S. The firm offers makeup (43% of 2021 sales), fragrances, skin care, and hair care products (20% of 2021 sales), and bath and body items. Ulta offers private-label products and merchandise from more than 500 vendors. It also offers salon services, including hair, makeup, skin, and brow services, in all stores. Most Ulta stores are approximately 10,000 square feet and are in suburban strip centers. Ulta was founded in 1990 and is based in Bolingbrook, Illinois.
Read more on ULTA →